Marketing Manager

All Star Lanes; Leeds; On-site; GBP 35,000 - 50,000; Full time

Job summary

All Star Lanes, part of Searchlight Ventures, is seeking a dynamic Marketing Manager to develop and implement multi-channel marketing campaigns. This role focuses on enhancing brand positioning, managing CRM strategies, and driving revenue growth through digital marketing for their venues. If you're passionate about storytelling and have a solid background in marketing, this is your chance to be part of an exciting business venture.

Benefits

Employee perks and discounts across venues

Up to 33 days of holidays

Private medical insurance

Career development opportunities

Flexible working arrangements

Qualifications

• Minimum 2 years of experience in a marketing role.
• Strong digital marketing expertise including CRM and PPC.
• Proven success managing marketing campaigns from start to finish.

Responsibilities

• Develop and deliver multi-channel marketing campaigns.
• Lead and optimize paid media and search campaigns.
• Collaborate with various stakeholders to enhance brand visibility.

Skills

Digital marketing

CRM

PPC

Brand storytelling

Stakeholder management

Tools

Google Analytics

Facebook Ads

Sprouts socials

Job description

SearchLight Ventures is a cinema, entertainment, and hospitality group operating 18 venues across the UK, including Light Cinemas, Light Entertainment, and All Star Lanes.

Our latest site in Huddersfield, opened in April 2025, offers 15 leisure activities and six cinema screens across three floors, covering over 70,000 square feet. Technology and data drive our operations, but our focus remains on providing excellent service and experiences for our guests.

As we grow, we are continually seeking talented and passionate individuals. We currently have an exciting opportunity for a Marketing Manager to join our head office team at Searchlight Ventures.

The Role

As a Marketing Manager, you will be responsible for developing and delivering multi-channel marketing campaigns for All Star Lanes and The Light Entertainment in line with the marketing plan. Working closely with the Digital Marketing Executive, you will lead a CRM strategy to deliver social and digital plans, take ownership of brand positioning, and work cross-functionally to ensure marketing efforts contribute to commercial success.

What You Will Be Doing

• Own the CRM strategy for All Star Lanes to drive database growth.
• Lead and optimize paid media, PPC, and search campaigns for All Star Lanes to deliver revenue growth.
• Monitor website performance for All Star Lanes to enhance user journey and drive conversions.
• Report on key digital metrics, including traffic, ROI, and competitor analysis for All Star Lanes.
• Support the Head of Sales.
• Collaborate with the CRM Manager and Social Media Manager to increase brand visibility and engagement for both brands (Light Entertainment and All Star Lanes).
• Continuously track and implement emerging digital trends and technologies for both brands.
• Manage and execute seasonal campaigns ensuring alignment with brand tone.
• Maintain strong relations with third-party organizations and local stakeholders, including councils and community groups.
• Lead the development and execution of multi-channel marketing campaigns, including new venue launches.

What You Need To Succeed

• Minimum 2 years of experience in a marketing role, ideally in hospitality, entertainment, or experiential leisure.
• Strong digital marketing expertise, including CRM, PPC, paid social, and analytics tools (Sprouts socials, Google Analytics, Meta adverts).
• Proven success managing marketing campaigns from ideation to review.
• Excellent stakeholder and team management skills, comfortable working cross-functionally.
• A creative thinker passionate about brand storytelling and performance marketing.
• Confident in analyzing performance data to inform strategy and improve outcomes.

In Return We Offer

• Competitive salary.
• Employee perks, social events, and discounts across venues.
• A genuine work/life balance.
• Wagestream access to your earned wages whenever you need.
• Up to 33 days of holidays.
• Flexible working arrangements.
• Private medical insurance or Healthcare Cash Plan.
• Life Insurance.
• The opportunity to be part of a new and exciting business venture.
• Employee assistance program.
• Career development opportunities in a growing company.

If you dream in campaign ideas, thrive on audience buzz, and live to see your work take a spotlight, APPLY NOW and join our forward-thinking company.

Please include links to social media or campaigns you managed that showcase your talent.