Marketing Manager

NEC Software Solutions (India); Hemel Hempstead; On-site; GBP 45,000 - 60,000; Full time

Job summary

A software solutions company is looking for a Marketing Manager to enhance customer acquisition and retention within public sector organizations. This role involves creating marketing campaigns and managing stakeholder relationships. Ideal candidates should have experience in public sector marketing, strong communication skills, and the ability to thrive in fast-paced environments. Benefits include private medical cover and a substantial pension scheme.

Benefits

Private Medical Cover

25 days paid holiday

Group Pension Plan

Qualifications

• Experience in Public Sector Marketing, particularly in Health, Justice, or Technology.
• Proven experience as a senior marketing manager.
• Flexibility and adaptability in a fast-paced environment.

Responsibilities

• Create and develop customer acquisition programs.
• Implement marketing campaigns to drive new business.
• Manage stakeholder expectations and track marketing performance.

Skills

Public Sector Marketing

B2B Lead Generation

Excellent Communication Skills

Job description

Company Description

Come join us and make a difference in the world! Discover more at www.necsws.com

NO AGENCIES PLEASE

Job Description

Please note this is a 12 Month FTC.

Support the NEC Digital Studio business and the wider NEC SWS brand in customer acquisition and retention, including within Health and Public Sector Digital Transformation.

As a Marketing Manager, You'll Need To

• Create and develop customer acquisition programs focusing on User Centred Design and Digital Transformation across public sector organizations including Health, Justice, and Central Government.
• Communicate with target audiences and promote UCD capacity and training.
• Implement marketing campaigns such as advertising, direct marketing, digital media, and media relations to drive new business and client retention for NEC.
• Collaborate with creative agencies to design marketing materials like brochures and adverts to promote NEC Digital, including training, service design, and user-centred research.
• Write and proofread marketing copy.
• Produce creative content, including videos and blog posts.
• Oversee content creation for NEC Digital UCD and training-focused social media channels.
• Organize and attend events such as conferences, seminars, receptions, and exhibitions.
• Distribute marketing materials effectively.
• Conduct market research using customer questionnaires and focus groups.
• Develop relationships with key stakeholders, both internal and external.

And With Support, You'll Need To

• Support the development and implementation of a communication strategy for wider NECSWS, focusing on Health and Justice activities.
• Manage stakeholder expectations.
• Track marketing performance and ROI; prepare monthly management reports.
• Monitor and report on competitor activity.
• Lead external agencies for events, press relationships, editorial requests, presentations, promotional materials, and online activities.

Qualifications

To be successful, you will need:

• The ability to ‘hit the ground running’.
• Experience in Public Sector Marketing, particularly in Health, Justice, or Technology.
• Proven experience as a senior marketing manager.
• Flexibility and adaptability in a fast-paced environment.
• Experience with B2B lead generation techniques.
• Success in improving ROI.
• Self-starter with ownership skills.
• Ability to manage stakeholders at all levels.
• Excellent communication skills.

Additional Information

Benefits

We offer an excellent benefits package, including an above-average pension scheme. Benefits include:

• Private Medical Cover funded by NEC (family options available).
• 25 days paid holiday, with buy/sell options.
• Life assurance cover, with options to increase.
• Group Pension Plan with up to 8.5% employer contributions.
• Flexible benefits tailored to your needs.
• Free access to LinkedIn Learning with over 15,000 courses.

Other Information

• Must demonstrate a right to work and travel within the UK; evidence required.
• Offers subject to vetting, references, and health checks.
• DBS check may be required depending on role.

Equal Opportunities

NEC Software Solutions is an equal opportunities employer. We welcome applications from all communities and are committed to an inclusive recruitment process. Please inform us of any reasonable adjustments needed during recruitment.

Who We Are

We’re NEC Software Solutions, part of NEC Corporation. Our software helps dispatch ambulances, support families, keep trains moving, locate missing persons, and test newborn hearing. With over 3,000 employees, we support public services worldwide, working with governments, hospitals, police, housing providers, and local authorities to improve lives and responses.