Marketing Manager

Insoft Services, Inc.; Harrow; On-site; GBP 40,000 - 60,000; Full time

Job summary

Insoft Services, Inc. is hiring a Marketing Manager in Harrow, England. The successful candidate will be responsible for managing and enhancing the company's marketing through various strategies.

This full-time role includes planning marketing objectives, analyzing market trends, overseeing press releases, and leading a marketing team. The ideal candidate will demonstrate innovation and be comfortable engaging with consumers, media, and community organizations.

Responsibilities

• Plan marketing and branding objectives.
• Expand product solutions and offerings.
• Prepare marketing strategies alongside other company executives and staff.
• Analyze market trends and recommend changes to strategies based on analysis.
• Oversee creation and delivery of press releases and marketing materials.
• Design print ads and publications.
• Ensure brand messages are consistent.
• Gather and analyze customer insight.
• Nurture and enrich perceptions of the company.
• Engage consumers on social media.
• Deepen relationships with media.
• Lead content generation across platforms.
• Drive CRM and direct marketing.
• Engage organizations within the community.
• Collaborate with sales to develop strategic partnerships.
• Lead a marketing team in executing new concepts.

Job description

Marketing Manager

Responsible for managing marketing, advertising and promotional staff and activities at Insoft. Take steps to measure, enhance, and enrich the position and image of a company through various goals and objectives.

Primary Responsibilities

• Plan marketing and branding objectives.
• Expand product solutions and offerings.
• Prepare marketing strategies alongside other company executives and staff.
• Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
• Oversee creation and delivery of press releases, advertisements, and other marketing materials.
• Design print ads and publications.
• Ensure brand messages are consistent.
• Gather and analyze customer insight.
• Nurture and enrich all external perceptions of the company and growth of market share.
• Engage consumers on social media.
• Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
• Lead all areas of content generation and production across all media platforms.
• Take calculated risks based on data-driven analytics.
• Drive overall CRM and direct marketing.
• Engage other organizations within the community.
• Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
• Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.

This is a full time engagement.

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