Marketing Manager

Comptoir Gourmand; Greater London; On-site; GBP 30,000 - 40,000; Full time

Job summary

Join a small, family-run company passionate about French pastries as an In-House Marketing Manager. In this dynamic role, you'll enhance brand visibility through innovative marketing strategies and community engagement. Collaborate with a talented team to implement digital initiatives and create compelling graphic designs. Your expertise will shape the customer experience and drive brand loyalty. If you're creative and love pastries, this is your chance to make a meaningful impact in a vibrant environment.

Qualifications

• 2 to 5 years of experience in a marketing role within the food and beverage industry.
• Strong understanding of social media and brand consistency.

Responsibilities

• Manage social media accounts to foster community interaction.
• Develop digital strategies to enhance brand experience.
• Oversee projects involving third-party vendors.

Skills

Community Management

Digital Strategy Development

Graphic Design

Project Management

Social Media Dynamics

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business

Job description

About Comptoir Gourmand:

At Comptoir Bakery, we are passionate about delivering exceptional French pastries and baked goods to our customers. We believe that an outstanding experience goes beyond our products; it’s about creating a connection with our community through innovative marketing strategies.

Position Overview:

We are seeking a dynamic and creative In-House Marketing Manager to join our team. This role will focus on enhancing our brand visibility and customer engagement across various digital platforms. The ideal candidate will work on community management, project management, and digital strategy implementation, particularly targeting new audiences (new generations).

Key Responsibilities:

1. Community Management:
   • Manage and engage our various social media accounts to foster community interaction.
   • Develop competition campaigns to improve brand experience based on customer preferences.
2. Digital Strategy Development:
   • Utilise new digital initiatives to connect with customers and enhance the brand experience.
   • Collaborate with senior management on digital performance strategies, including KPIs and SEO.
3. Sales and Graphic Design:
   • Ensure brand consistency across all sales channels while working on promotional materials.
   • Create compelling graphic designs to support marketing campaigns.
4. Project Management and Supervision:
   • Oversee and coordinate projects involving third-party vendors (photoshoots, filming, PR, Meta, and Google Ads).
   • Conduct market surveys and analyse key metrics for informed decision-making.
5. Operational Involvement:
   • Participate in daily business operations and contribute to new project development in cooperation with management.
   • Rethink and enhance existing projects to align with current market trends and business goals.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field.
• 2 to 5 years of proven experience in a similar role within the food and beverage industry.
• Strong understanding of social media dynamics and brand consistency.
• Excellent creative and design skills.
• Strong teamwork abilities and a willingness to work on-site.

Why Join Us?

If you’re passionate about marketing and possess a love for French pastries, we want to hear from you! Join our team in elevating the Comptoir Gourmand brand while bringing joy through our delicious products.

Experience: Required

Languages: English – Advanced

Employment: Full-time

Salary: from £30,000 yearly

About Comptoir Gourmand:

Comptoir Gourmand is a small, family-run company based in Bermondsey. Our talented chefs & bakers hand-make all our products every day from our kitchen on Maltby Street, ensuring the highest quality and freshness.