Marketing Manager

Location: London (Hybrid)

Department: Marketing

Reporting to: Managing Director

Annual Salary: £41,000 - 47,000

Hours per week: 22.5 hours PT (37.5 hours FTE)

Join RONIN, part of the Rippleffect Group, a partnership of highly-connected digital brands, with an international presence and curiosity at its core.

About Us

RONIN International are a market-leading research organisation whose comprehensive range of services help organisations fully understand the thoughts and behaviours of their customers. We have an excellent track record in delivering thorough and insightful results to even the most challenging briefs. Offering both qualitative and quantitative market research worldwide, we are proud to be the research partner of many leading global brands.

JOB PURPOSE

We are looking for a senior marketing leader to take ownership of our marketing strategy, positioning RONIN as a leader in the market research industry. This role is pivotal in shaping our brand presence, optimising digital channels, and driving lead generation. You will take responsibility for the marketing strategy, coordinating a Marketing Executive, manage major projects, and work alongside key senior stakeholders across the business to deliver the marketing strategy.

ROLE RESPONSIBILITIES

• Strategy & Planning: Develop, own, and implement the marketing strategy for RONIN, ensuring alignment with business objectives.
• Project Leadership: Act as project owner for marketing projects, focusing on priorities in 2025 and developing business as usual activities. You will receive support from the Marketing Executive and our sister company Reading Room on delivery.
• Marketing Channel Development: Develop RONIN’s business as usual activities across channels, in line with the strategy. Including social media (LinkedIn, Meta), web, email marketing (using integrated CRM Zoho), paid media, content and events.
• Campaign Management: Develop and execute multi-channel marketing campaigns, working closely with the Sales team to generate leads and drive conversion.
• Stakeholder Collaboration: Partner with the Managing Director, Regional Directors, Sales, Client Services, Research, and Project Management teams to align marketing efforts with business goals.
• Content & Thought Leadership: Create compelling content that positions RONIN as an industry leader, including whitepapers, case studies, and insights.
• Performance & Analytics: Track and measure marketing performance, providing data-driven insights to optimise future activities.
• Team Leadership: Manage and mentor a Marketing Executive, ensuring effective execution of key marketing initiatives.
• Events: Manage the delivery (and sometimes attend) events in the UK and abroad, including international & national market research conferences, partner events (including roundtables) and organisation of new RONIN-led events such as digital webinars.

What will the first 6-12 months look like?

• Establishing a ‘best practice’ for marketing activities at RONIN, overseeing the introduction of ‘business as usual’ standards and delivery of major marketing projects.
• Website overhaul (design, content, user experience) to enhance brand positioning and lead generation.
• Introducing email marketing campaigns, leveraging CRM and automation to engage prospective, existing and lapsed clients effectively.
• Develop a marketing campaign to promote our internal market research platform RONINEdge.

BEING PART OF RONIN MEANS

• Actively participating in learning, development and feedback opportunities and cycles as required by our policies and procedures.
• Acting in accordance with relevant legislative and regulatory requirements as may apply from time to time.
• Promoting Equal Opportunities and avoiding any behaviour that either directly or indirectly discriminates against others on the grounds of any protected characteristic.
• Taking Health and Safety duties seriously to ensure your safety and that of your colleagues and clients.
• Being an active team player and attending team meetings and briefings to which you are invited.
• Being an ambassador of our values in the approach to your role, your colleagues and our clients.

Why, and how to apply…

If you are looking for a new challenge with opportunity for growth and impact with a growing team and business, get in touch with us right away - apply with your CV & a short cover note highlighting why you are interested in this role and joining Ronin.

Please submit your application through our careers site so that it is uploaded onto our recruitment system. We have tried to simplify the application process as much as possible, and won’t ask you to complete a lengthy application form – you can apply with your CV or LinkedIn profile - but if you don’t apply through our careers site, unfortunately we cannot always guarantee your application will be reviewed, or that you will receive a response, particularly if we receive strong interest in the role.

Given the nature of the business and our clients’ requirements, any job offers issued will be conditional upon the return of a satisfactory pre-employment check.

RONIN International is committed to encouraging equality, diversity and inclusion among our workforce and everyone we work with, and eliminating unlawful discrimination.

The aim is for our workforce to be truly representative of all sections of society and our customers, and for each employee to feel respected and able to give their best.

Find out more about us:https://www.ronin.com/.