Marketing Manager

Streamline Search Ltd; Essex; On-site; GBP 36,000 - 60,000; Full time

Benefits offered by this job

Company pension scheme

Salary up to £60,000 (DOE)

Two discretionary bonuses annually

25 days holiday + bank holidays

Job summary

Streamline Search Ltd. is seeking an experienced Marketing Manager to lead the marketing function and shape brand strategy across trade and consumer channels. You will balance strategic thinking with hands-on delivery, and apply AI tools for market research, content creation and insights.

You will manage a small team, work closely with the MD and senior leaders, and oversee campaigns, events and digital activity to drive growth and brand consistency.

Qualifications

• Five or more years of marketing management experience, ideally in B2B/trade sectors.
• CIM Chartered Marketer or degree in Marketing/Business or equivalent.
• Proven hands-on use of generative AI tools in commercial marketing activities.
• Strong prompt engineering to produce on-brand content with LLMs.
• Experience with AI-driven design tools (Midjourney, Adobe Firefly, Canva AI).
• Knowledge of IP/licensing and brand governance for AI content.
• Experience using Brandwatch, Perplexity, or similar market intelligence platforms.
• Understanding GEO and AI-powered SEO strategies for content discovery.
• Solid digital marketing expertise across SEO, PPC, email, social, GA4, and CMS.

Responsibilities

• Lead brand strategy and annual marketing plans to support growth across trade and consumer channels.
• Present performance insights and recommendations to MD and senior leaders.
• Utilise AI tools for market research, insight generation and content creation.
• Apply customer insights to shape commercial strategy and audience development.
• Deliver AI-enabled content creation with brand governance in mind.
• Develop AI workflows, prompt libraries and templates to improve efficiency.
• Oversee digital marketing activity across website, SEO, paid search, email, social and e‑commerce.
• Lead content, SEO and GEO strategies for product pages, case studies and Knowledge Hub.
• Manage marketing platforms including GA4, SEMrush/Ahrefs, HubSpot, Klaviyo and Clearscope.
• Coordinate product launches, trade promotions, campaigns and exhibitions; manage agencies and suppliers.
• Lead and develop the marketing team in collaboration with Sales, Estimating and Product teams.

Skills

Marketing leadership

AI in marketing

Content creation

Brand strategy

Data-driven insights

Stakeholder comms

Education

CIM Marketer

Tools

Brandwatch

Perplexity

Talkwalker

GA4

HubSpot

Klaviyo

SEMrush

Ahrefs

Midjourney

Adobe Firefly

Canva AI

DALL-E 3

Runway ML

Job description

Marketing Manager Required!

On behalf of our client, we are seeking an experienced and commercially focused Marketing Manager to lead their marketing function. Reporting directly to the Managing Director, you will shape the brand strategy, drive awareness and demand across both trade and retail markets, manage a team of two, and contribute to key commercial decisions.

This is a hands‑on leadership role, requiring a balance of strategic thinking and practical delivery. The ideal candidate will be a confident user of AI, applying it to market research, insight generation, and content creation to deliver commercially effective, brand-consistent marketing.

Package:

• Monday-Friday 9am - 5:00pm FULLY OFFICE BASED.
• Company pension scheme
• Salary up to £60,000 (DOE)
• Opportunity to earn two discretionary bonuses annually, based on company profit
• 25 days holiday + bank holidays

Marketing Manager - Responsibilities:

• Lead brand strategy, annual marketing plans, and integrated campaigns across trade and consumer channels to support business growth.
• Present marketing performance, insights, and recommendations to the MD and senior leadership team.
• Use AI-powered research and analytics tools including Perplexity Enterprise, Brandwatch, Talkwalker, Statista, Qualtrics, and GA4 to identify market trends, customer behaviour, competitor activity, and growth opportunities.
• Apply customer insights and predictive analytics to shape commercial strategy and audience development.
• Deliver AI-enabled content creation using Midjourney, Adobe Firefly, Canva AI, DALL-E 3, and Runway ML, ensuring brand consistency, IP/licensing compliance, and effective governance.
• Create AI workflows, prompt libraries, and templates using ChatGPT, Claude, Gemini, Jasper, and to improve marketing efficiency.
• Manage digital marketing activity across website, SEO, paid search, email, social media, and e-commerce, using analytics and CRO to optimise performance.
• Lead content, SEO and GEO strategies across product pages, case studies, technical content, and Knowledge Hub resources.
• Manage marketing platforms including GA4, SEMrush/Ahrefs, HubSpot, Klaviyo, and Clearscope.
• Deliver product launches, trade promotions, seasonal campaigns, and exhibition activity including FIT Show and Fensterbau.
• Manage agencies, suppliers, marketing collateral, and technical documentation.
• Lead and develop the marketing team while collaborating with Sales, Estimating, and Product teams to deliver commercially focused activity.

Marketing Manager - Requirements:

• Minimum five years' marketing management experience, ideally within a B2B or trade-focused environment (ideally building products, joinery, construction or specialist hardware), with clear progression in responsibility.
• Relevant marketing qualification - CIM Chartered Marketer, degree in Marketing, Business, or equivalent professional qualification
• Proven hands‑on experience using generative AI tools in a commercial environment, with AI embedded in day-to-day marketing activities.
• Strong prompt engineering skills, with the ability to develop, refine and document prompts for LLMs and image generation tools to produce consistent, on‑brand content.
• Practical experience with AI-powered design tools, including Midjourney for ideation and Adobe Firefly and/or Canva AI for commercial content creation.
• Good understanding of the intellectual property, licensing and brand governance considerations surrounding AI-generated content.
• Experience using AI-driven market research and brand intelligence platforms such as Brandwatch, Perplexity, or equivalent.
• Knowledge of Generative Engine Optimisation (GEO), with an understanding of how to optimise content for AI-powered search as well as traditional search engines.
• Strong digital marketing expertise across SEO, PPC, email marketing, social media, GA4 analytics and CMS management.
• Experience leading, managing and developing a small marketing team.
• Excellent written and verbal communication skills, with the ability to present marketing strategies and AI-driven insights clearly to senior stakeholders.