Marketing Manager

Cape Consulting - Your HR Partner; England; Remote; GBP 18,000 - 32,000; Part time

Benefits offered by this job

Remote working with full flexibility

Opportunity to shape marketing and brand presence

Supportive team culture

Meaningful work with small organizations and charities

Job summary

A dynamic HR consultancy in the UK is looking for a proactive Marketing Manager to enhance its brand and engagement across social media channels. This part-time role offers remote work flexibility and entails leading marketing strategies, producing engaging content, and collaborating with a supportive team. Ideal candidates should possess creative storytelling skills, analytical capabilities, and a good understanding of HR topics.

Qualifications

• Creative, proactive, and strong at storytelling.
• Skilled in marketing strategy and social media content creation.
• Able to analyze and learn from competitor positioning.
• Experienced or knowledgeable in HR or people management topics.
• Comfortable working independently and taking initiative.
• Curious, collaborative, and happy to experiment.

Responsibilities

• Lead on marketing planning and execution.
• Develop and deliver our content strategy across LinkedIn, Instagram, and Facebook.
• Build our brand voice and help communicate our values and services.
• Create and deliver a targeted marketing plan aligned to business goals.
• Conduct competitor/market analysis and monitor trends.
• Produce compelling content including posts, graphics, and video.
• Manage platforms and scheduling to maintain consistent presence.
• Review performance metrics and optimize strategy.
• Build engagement with our online audience.
• Stay informed about trends in HR and small business.
• Collaborate with the team for cohesive messaging and campaigns.
• Write blogs, newsletters, or other content.

Skills

Creative storytelling

Marketing strategy

Social media content creation

Analytical skills

Initiative

Collaboration

Job description

Salary

Competitive, based on experience

About Us

Cape Consulting is an HR consultancy supporting small businesses and charities with honest, practical, and people‑centred HR solutions.

We believe anything is possible, thrive on problem‑solving, and bring a friendly, open, and committed approach to everything we do.

Overview

As we grow, we’re looking for a proactive and creative Marketing Manager with HR awareness to help strengthen our brand, grow our audience, and build meaningful engagement across multiple channels.

The Role

This is an exciting opportunity to shape our marketing strategy and presence in the small‑business and charity space.

Key Responsibilities

• Lead on marketing planning and execution
• Develop and deliver our content strategy across LinkedIn, Instagram, and Facebook, with potential expansion to other channels such as Pinterest
• Build our brand voice and help communicate our values and services to organisations seeking fresh and fearless HR support
• Create and deliver a targeted marketing plan aligned to business goals
• Conduct competitor/market analysis and monitor trends to support informed strategy decisions
• Produce compelling content including posts, graphics, and short‑form video (typical output: 2 posts/week and 2 reels or videos/month)
• Manage platforms and scheduling to maintain consistent presence
• Review performance metrics to adapt and optimise strategy
• Build engagement with our online audience
• Stay informed about trends in HR, employment law, small business and charities
• Collaborate with the team to ensure cohesive messaging and campaigns
• Write blogs, newsletters, or other long‑form content (e.g. thought leadership pieces)

About You

• Creative, proactive, and strong at storytelling
• Skilled in marketing strategy and social media content creation
• Able to analyse and learn from competitor positioning
• Experienced or knowledgeable in HR or people management topics
• Comfortable working independently and taking initiative
• Curious, collaborative, and happy to experiment

What We Offer

• Remote working with full flexibility over working times
• Opportunity to shape Cape Consulting’s marketing and brand presence from the ground up
• Supportive, positive team culture
• Meaningful work supporting small organisations and charities

How to Apply

Send your CV, a short note about why you’d love to join us, and at least one example of marketing or social media content you’ve created to

Seniority level

Entry level

Employment type

Part‑time

Job function

Marketing and Sales

Industries

Business Consulting and Services