Marketing Manager

JR United Kingdom; Crawley; On-site; GBP 50,000 - 65,000; Full time

Job summary

A leading company in the travel sector is seeking a Marketing Manager to spearhead global trade marketing campaigns. This pivotal role involves developing and executing integrated campaigns that drive commercial success, managing a small team, and collaborating across departments. Candidates should have a strong background in marketing, particularly in trade and campaign marketing, with a creative yet commercial mindset.

Benefits

Competitive salary and benefits package

Opportunities for learning and development

Supportive team and culture

Qualifications

• 5+ years’ marketing experience with a focus on trade and campaign marketing.
• Proven ability to develop effective messaging and creative.
• Experience in the travel or leisure sector is preferred.

Responsibilities

• Lead the planning and delivery of global trade marketing campaigns.
• Manage budgets and track campaign effectiveness using key metrics.
• Work cross-functionally with various teams to align campaign objectives.

Skills

Leadership

Communication

Stakeholder Management

Campaign Optimization

Performance Reporting

Job description

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Hybrid: Remote (4 days) + 1 day in Brighton or London

Includes occasional international travel (quarterly)

Salary up to £65,000

Are you a strategic marketer with a background in the travel or leisure sector and have talent for delivering high-impact campaigns that drive results?

We’re looking for an experienced Marketing Manager to lead campaign creation and delivery on on global trade and consumer marketing efforts.

In this pivotal role, you’ll be responsible for developing and executing integrated, insight-led campaigns that support commercial goals across global markets. With a strong focus on trade marketing, you’ll create compelling messaging that resonates with customers, while also contributing to select B2C initiatives.

You’ll oversee end-to-end campaign strategy and delivery — from crafting tone of voice and creative concepts, to working with internal teams and agency partners to bring campaigns to life across digital, print, social, and CRM channels. You’ll be just as comfortable briefing creative teams as you are analysing performance metrics and optimising for ROI.

Key responsibilities for this Marketing Manager job include:

• Lead the planning and delivery of global trade marketing campaigns that support revenue and growth objectives
• Shape campaign messaging and tone of voice to suit audience and channel, ensuring brand consistency across all touchpoints
• Work cross-functionally with commercial, digital, CRM, and creative teams to align campaign objectives and execution
• Manage and mentor a small internal team and external contractors/agencies
• Track campaign effectiveness using key metrics, and provide insight-led recommendations to optimise future performance
• Manage budgets, circa £1million, resources, and timelines efficiently, always with an eye on delivering commercial value

What you will need for this Marketing Manager job:

• 5+ years’ marketing experience, with a strong focus on trade and campaign marketing, ideally in the travel or leisure sector
• A creative yet commercial mindset – you understand how to turn strategic objectives into actionable campaigns
• Proven ability to develop messaging and creative that connect with audiences, and deliver measurable results
• Strong leadership, communication, and stakeholder management skills
• Experience with performance reporting, campaign optimisation, and ROI tracking
• A proactive, organised, and adaptable approach, with the ability to thrive in a fast-paced, international environment
• Hybrid working: 4 remote days + 1 in-office day (London, Guildford, or Brighton)
• Competitive salary and benefits package
• Supportive, forward-thinking team and culture
• Opportunities for learning, development, and career growth