Marketing Manager

Global; City Of London; On-site; GBP 45,000 - 65,000; Full time

Job summary

A major entertainment brand in London is seeking an experienced Marketing Manager to lead marketing strategies for flagship podcasts and engaging campaigns. Candidates should have proven experience in brand marketing, a track record of creative campaigns, and strong stakeholder management skills. This role offers the chance to work with iconic brands and a dynamic team to drive impactful marketing initiatives.

Qualifications

• Proven experience leading end-to-end brand marketing campaigns.
• Strong track-record turning data and insight into action.
• Creative flair with a track record of high-impact, audience-focused campaigns.
• Excellent communication and stakeholder management skills.
• Commercial awareness and understanding of how marketing drives revenue.
• Highly organised and comfortable working to tight deadlines.
• Proven experience with media agencies and leading paid ATL campaigns.
• Resilient, adaptable, and proactive.
• Desirable: Experience in podcast or app marketing.

Responsibilities

• Develop and deliver marketing plans in partnership with the Senior Marketing Manager.
• Own projects end-to-end including timelines, budgets, stakeholders, and reporting.
• Generate innovative ideas and manage multiple briefs across a diverse brand portfolio.
• Shape strategy and branding for flagship podcasts.
• Safeguard and evolve brand positioning across every touchpoint.
• Oversee campaign delivery and manage external agencies.
• Work with presenters and management teams to deliver campaigns.

Skills

Leading end-to-end brand marketing campaigns

Turning data and insight into action

Creative flair for high-impact campaigns

Excellent communication skills

Stakeholder management

Commercial awareness

Organizational skills

Experience with media agencies

Proactivity

Adaptability

Job description

Job Description

Accepting applications until: 10 October 2025

As a Marketing Manager at Global, you will join Global’s dynamic Brand Marketing team and help grow some of the UK’s most iconic entertainment brands. You’ll lead marketing strategy and campaigns for Global Player, drive growth for flagship podcasts (including The News Agents, My Therapist Ghosted Me, Live & Let Dyers), and support the wider portfolio, including Heart, Smooth, and more.

You’ll create high-impact campaigns, build audience engagement, and work side-by-side with our Senior Marketing Manager to keep Global brands at the forefront of UK entertainment.

Key Responsibilities

• Lead Brand Strategy: Develop and deliver marketing plans in partnership with the Senior Marketing Manager.
• Campaign Management: Own projects end-to-end including timelines, budgets, stakeholders, roll-outs, and reporting.
• Creative Solutions: Generate fresh, innovative ideas and manage multiple briefs at pace across a diverse brand portfolio.
• Podcast & App Marketing: Shape strategy and branding for flagship podcasts and launch new titles; drive Global Player awareness and app downloads.
• Brand Guardianship: Safeguard and evolve brand positioning, ensuring consistency across every touchpoint.
• Media Buying & Agency Management: Oversee campaign delivery, manage external agencies, and optimise media spend.
• Talent Collaboration: Work confidently with presenters, artists, and management teams to deliver seamless campaigns.
• Continuous Improvement: Use data and insight to refine activity and identify new growth opportunities.

What You’ll Love About This Role

Think Big: Few roles let you market names this recognisable and loved.

Own It: Our brands are always on. No two days, or campaigns, are the same.

Keep it Simple: By leading with clarity, collaboration and insight, you’ll simplify complex campaigns into focused, effective marketing that cuts through and delivers real impact.

Better Together: You’ll join a passionate team and work with colleagues across the business who are rooting for your success.

What Success Looks Like

In your first few months, you’ll have:

• Built a strong understanding of each brand’s tone, positioning, and growth opportunities.
• Developed and launched campaigns that drive measurable brand engagement.
• Earned trust across the business by building strong relationships with key stakeholders and your Brand Marketing teammates.
• Identified opportunities and potential challenges to help shape future strategy.
• Delivered early wins with high-quality campaigns in our fast-moving environment.

What You’ll Need

• Proven experience leading end-to-end brand marketing campaigns.
• Strong track-record turning data and insight into action.
• Creative flair with a track record of high-impact, audience-focused campaigns.
• Excellent communication and demonstrable stakeholder management skills, able to influence at all levels.
• Commercial awareness and understanding of how marketing drives revenue.
• Highly organised, detail-driven, and comfortable working to tight deadlines.
• Proven experience with media agencies and leading paid ATL campaigns.
• Resilient, adaptable, and proactive, with a love of learning.
• (Desirable)Experience in podcast or app marketing.