Marketing Manager

Vavoom Vehicle Management; Cheadle; On-site; GBP 40,000 - 60,000; Full time

Job summary

A fleet management company in Cheadle is seeking a Marketing Manager to lead content strategies and enhance brand presence. This role requires 2+ years in content marketing, with a strong capability in writing and managing LinkedIn channels. You'll drive customer acquisition through innovative content and collaborate closely with the sales team. Benefits include a competitive salary, annual bonus, and additional perks such as an electric company car and extensive leave allowances.

Benefits

Excellent basic salary

Annual bonus

Electric company car

25 days annual leave plus birthday leave

Company Pension

Life Assurance scheme

Subsidised staff canteen

Free onsite parking

Qualifications

• 2+ years’ experience in content marketing, preferably in B2B.
• Excellent writing and editing skills, with a proven track record.
• Basic understanding of LinkedIn analytics, Google Analytics.

Responsibilities

• Create and develop marketing content showcasing the business.
• Manage and grow Vavoom's presence on LinkedIn and other channels.
• Collaborate with the sales team for aligned content.

Skills

Content marketing experience

Writing and editing skills

LinkedIn management

Data-driven insights

Tools

Google Analytics

CRM platforms

Job description

Overview

Are you a creative, self-starter, ready to take the next step in your career and own the strategy deployment for a young, well respected, innovative brand?

Vavoom is seeking a Marketing Manager to formalise our marketing function in the business. Reporting to the Commercial Director, the successful applicant will have a particular skill for creating and maximising B2B content.

Why Vavoom?

Vavoom is a multi-award-winning fleet management business, seeing significant growth following continued investment in our operations and people. We embrace technology to the benefit of our proposition and are proud of our expert team underpinning the service.

We are a small but mighty organisation, committed to making a difference to the planet by supporting organisations to transition to lower emission vehicles. Vavoom’s fleet management proposition and capability matches that of our largest competitors and our innovative approach sets us apart in the industry. Our progressive culture, set by our people, is the driving force of our business.

The Role

Vavoom operates as a trusted partner to its customers. They rely on us to provide expert advice, innovative solutions and excellent outcomes in the management of their car and van fleets. Our approach to market is as a leasing broker, leveraging our panel of funder partners to provide the best outcome for our customers.

As Marketing Manager you will work alongside the Commercial Director to enhance the existing strategy, define the deliverables and create the content that will drive customer acquisition.

While this role is heavily focused on content creation it includes the responsibility for more generalist marketing activities including social media campaigns, events, website and brand management.

What You’ll Be Doing

• Reviewing, creating and developing marketing content to showcase the businesses proposition
• Content Sourcing: Monitor news outlets, company announcements, social media, and industry updates to identify relevant stories, trends, and opportunities for timely content.
• Channel Management: Manage and grow Vavoom’s presence on LinkedIn, our website, email campaigns, and conference materials.
• Content Creation: Write and edit engaging, on-brand content for multiple formats, including thought leadership, product messaging, case studies, one-pagers and sales collateral.
• Translate complex or technical fleet management and salary sacrifice concepts into clear, accessible, value-driven messaging for different stakeholders.
• GTM Support: Collaborate with the Commercial Director and sales team to ensure content and collateral align with campaigns and sales strategies, supporting awareness and commercial conversations.
• Brand Consistency: Ensure all content aligns with Vavoom's brand voice, values, and identity.

What You’ll Bring

An innovative thinker, with a passion for developing brands and a can-do attitude. We are looking for someone to join the team who:

• Has 2+ years’ experience in content marketing, looking to take the next step of their career and ready to own the marketing function
• Has excellent writing and editing skills, with a track record of producing compelling content for professional audiences
• Experience of managing LinkedIn channels and campaigns
• Basic understanding of LinkedIn analytics, Google Analytics, or CRM platforms, and interest in applying data-driven insights to improve engagement

What’s In It For You

• Excellent basic salary
• Annual bonus
• Electric company car
• 25 days annual leave and an extra day for your birthday
• Company Pension
• Life Assurance scheme
• Subsidised staff canteen
• Free onsite office parking

To Apply

Please apply with a current, up to date CV and a line or two telling us why you would be a great fit for the role.