Marketing Manager

JR United Kingdom; Bristol; On-site; GBP 35,000 - 55,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Manager to drive impactful campaigns that highlight the transformative power of education. This role involves leading a collaborative marketing team, managing integrated campaigns, and crafting compelling content that resonates with diverse audiences. With a strong focus on digital marketing strategies and performance analysis, you will play a pivotal role in shaping the future of educational development. Join a passionate organization committed to making a difference and enjoy a range of flexible benefits designed to support your professional growth and well-being.

Benefits

28 days holiday plus bank holidays

Healthcare Plan

Free life insurance

Pension contributions

Discount on online learning resources

Flexible benefits after probation

Qualifications

• At least 3 years of marketing experience with a proven track record.
• Proven ability to create compelling copy that connects with audiences.

Responsibilities

• Lead integrated marketing campaigns to raise awareness and generate leads.
• Provide support and guidance to junior team members.

Skills

Marketing Experience

Content Strategy

Digital Marketing

Line Management

SEO

PPC

Social Media Advertising

Organizational Skills

Strategic Thinking

Tools

CMS Platforms

Email Marketing Tools

Job description

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We at Best Practice Network share the belief that every child, regardless of their background, should benefit from an excellent education. To achieve that, we support and train the educational professionals who work alongside them to be the best they can be, so in turn, they can transform the lives of children and young people.
We're a friendly, DfE accredited, Ofsted outstanding training company providing apprenticeships, professional development and the DfE's 'Golden Thread' (trainee teachers to school Executive Leaders). We are adaptable, collaborative, and genuinely value the work we do to support the education sector, as much as our trainees do.
Our people are at the heart of our business and our passion and commitment to education is what drives us. As a result, we have seen incredible growth over the last few years both nationally and internationally.
We aim to be an employer where everyone can be themselves, do their best in an inclusive working environment and where all colleagues can thrive and reach their full potential. We want to attract, develop and retain individuals with different experiences, backgrounds and perspectives.

Are you a strategic marketer with a creative edge and a knack for leading high-performing teams?
Best Practice Network is looking for an experienced and ambitious Marketing Manager to take a leading role in delivering compelling campaigns that showcase the impact of our education and training programmes - and to help drive our next phase of growth.

With over 20 years of experience, Best Practice Network is a trusted provider of professional development for teachers and teaching assistants, delivering high-impact programmes including the NPQs, Initial Teacher Training, and specialist apprenticeships. You'll join a passionate, collaborative marketing team and take ownership of key campaign areas, while also supporting and developing team members through effective line management.

What you'll be doing

• Leading campaigns - Plan and deliver integrated marketing campaigns that raise awareness, drive engagement, and generate leads across our product suite
• Line management - Provide day-to-day support and guidance to junior team members, helping them develop their skills and deliver high-quality work
• Content strategy - Create and oversee the production of impactful content for email, social, web, and print that communicates the value of our programmes
• Storytelling - Showcase the real-world difference we make through powerful case studies and participant stories
• Digital marketing - Contribute to SEO, PPC, and paid social strategies to ensure our digital marketing performs at its best
• Performance analysis - Monitor campaign metrics and use data to improve performance and refine messaging
• Collaboration - Work closely with programme leaders, designers, and external partners to deliver consistent, creative campaigns that align with our brand

What we're looking for

• At least 3 years of marketing experience, with a strong track record of delivering results across multiple channels
• Proven ability to create compelling, persuasive copy that connects with audiences
• Line management or team leadership experience, with a supportive and motivating style
• Strategic thinking with the ability to turn insight into action
• Excellent organisational skills and the ability to manage competing priorities
• Proficiency with CMS platforms, email marketing tools, and social media advertising
• A passion for education and a belief in the power of great training to change lives
• 28 days holiday and get an extra day for each year you stay with us, up to max 33 days PLUS bank holidays.
• We pay for a Healthcare Plan once you've passed probation, which includes access to a private GP.
• From day 1, free life insurance covering up to x4 your salary.
• We'll both add money into your pension pot after 3 months.
• Get 25% off online learning resources for year 1 to GCSE with EdPlace.
• Choose what flexible benefits you want after you've passed probation - this could be buying extra holiday, dental, topping up your healthcare plan, bikes, gym membership, electric cars and give as you earn.