Marketing Manager

ao.com; Bolton; On-site; GBP 30,000 - 45,000; Full time

Job summary

AO.com is seeking a Campaign Manager to drive multi-channel marketing campaigns. The role involves extensive collaboration with various teams to deliver effective marketing strategies. Applicants should have substantial experience in campaign management and analytics, providing an opportunity to innovate in a supportive environment.

Benefits

25 days holiday plus bank holidays

5% pension contribution matched by company

Discounted gym membership

On-site spa access

Exclusive staff product discounts

Enhanced family leave

2 fully paid charity days yearly

Complimentary breakfast and coffee

Qualifications

• Extensive experience managing marketing campaigns from inception to completion.
• Proven track record of meeting or exceeding campaign KPIs.
• Experience in a fast-paced marketing environment, either in-house or agency.

Responsibilities

• End-to-end management of marketing campaigns across channels.
• Working closely with various marketing teams for campaign alignment.
• Analyzing campaign performance and optimizing future efforts.

Skills

Multi-channel marketing experience

Campaign management

Analytical skills

Understanding of media channels

Job description

Our advertising and campaign team sit right at the heart of AO - it's down to them to make sure we're getting in front of the right customers and showcasing everything we offer. Your role will primarily focus on the delivery of marketing campaigns working across multiple channels and projects.

You’ll be working alongside our Marketing Lead and wider Advertising and Campaign team to plan and deliver high profile campaigns across the group. With a focus on communicating all the great reasons to choose AO products and services, you’ll be responsible for the end-to-end management of campaigns, working with teams across the wider business to deliver highly targeted, creative and effective marketing campaigns.

Our people are our superpower, and we’re unstoppable when we’re together! We want your ideas to flow, and what better way to make that happen than being based onsite, 5 days a week, where our culture fuels creativity, collaboration and growth. If a £1 bet in the pub between two friends can become the UKs most trusted electrical retailer, imagine what else can be achieved when we we’re together!

Here's What You Can Expect To Be Doing

• End to end campaign management of brand and retail activations, ensuring campaigns are delivered on time, within budget and against objectives
• Working closely with wider marketing teams; Performance, Media and Content, CRM, PR and Comms, Insights, Analytics and Creative, to ensure alignment throughout campaign
• Working with the Trade Marketing teams to monetise activations and facilitate manufacturer sign off
• Analysing and reporting on campaigns using learnings to optimise and inform future campaigns
• Researching and staying up to date with new trends and advances within the industry, being the expert within the team
• Being the go to person for all things marketing activation related, keeping the team up to date and driving visibility of this work stream across the business
• Work with an in-house creative team to deliver campaign creative assets

A Few Things About You

• Extensive experience working on a variety of multi-channel marketing campaigns from inception to completion
• Examples of delivering campaigns that meet or exceed the agreed KPIs
• A good understanding of traditional and digital media channels and the role they play in marketing communications and campaigns
• Marketing experience in a fast-paced environment, gained either in-house or at an agency at an account manager level

A Bit About Us

When it comes to appliances and electricals, we’ve got the lot. Washing machines? Yep. TVs? Check. Laptops? Absolutely. Everything except doorbells (just kidding, we’ve got those too).

We’re known for helping our customers brilliantly - and it’s no different for AOers. We care about more than what’s on your CV, because together we can do extraordinary things.

Our benefits are designed to cover the moments that matter to AOers. From health and wellness to giving back - you’ll be rewarded inside and outside of work.

• Holidays; 25 days, plus bank holidays (increasing to 27 days after 2 years with us!)
• Pension; Contribute 5% of your annual salary and we'll do the same, giving you a little extra support for the future.
• Be a VIP at the AO Arena; we have loads of opportunities to win free tickets and pre-sale access!
• Health & wellbeing; discounted gym membership, an onsite spa and our Help @ Hand scheme giving you access to virtual GP’s, Mental Health support and much more.
• Discounts; exclusive discounts across our product range.
• Family leave; Enhanced Maternity, Paternity and Adoption leave.
• Making a difference; 2 fully paid days a year to donate your time to any charity of your choice.
• On site perks; start your day with free on site parking, grabbing a complimentary breakfast and a coffee at our subsidised Starbucks!

To see all our benefits and perks, visit our AO Benefits page.