Marketing Manager

Truespeed Communications Ltd; Bath; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading telecom company in Bath is seeking a Marketing Manager to lead Direct Response campaigns. The role involves strategic planning and execution to drive customer acquisition and engagement. Candidates should have over 4 years of experience in Direct Response marketing with strong CRM skills, ideally in a fast-paced environment. The position offers a hybrid work pattern and comprehensive benefits including life insurance and private healthcare.

Benefits

Life insurance (4x salary)

Private healthcare

25 days holiday + bank holidays

Pension scheme

Health, lifestyle & financial wellbeing perks

Free onsite parking

Qualifications

• 4+ years experience in Direct Response marketing.
• Proven success in campaign optimisation.
• Comfortable in a fast-paced environment.

Responsibilities

• Run Direct Response campaigns to generate leads.
• Build and deploy CRM campaigns.
• Use data and analytics for targeting and optimisation.

Skills

Direct Response marketing experience

CRM skills (HubSpot preferred)

Campaign optimisation

Analytics tools (Power BI, Tableau)

Strong communication

Education

Degree in Marketing, Economics, Finance or related discipline

Tools

HubSpot

Power BI

Tableau

Job description

About Truespeed

We're on a mission to transform connectivity across the South West with our ultrafast, full-fibre broadband. We're growing fast, and we're looking for a talented Marketing Manager to take ownership of our Direct Response strategy and help us achieve ambitious growth.

The Role

As our Marketing Manager, you'll take the lead in planning, executing, and optimising Truespeed's Direct Response campaigns across multiple channels. You'll play a crucial role in driving customer acquisition, engagement, and retention while ensuring our marketing activities directly support our commercial goals.

This is a hands-on role that requires a mix of strategic thinking, campaign management, and cross-team collaboration. The successful candidate should expect to spend 2-3 days per week in Truespeed's Bath HQ office and occasionally travel to operating regions/markets.

Key Responsibilities

• Run Direct Response campaigns that generate leads and conversions
• Build and deploy CRM campaigns (HubSpot experience a bonus)
• Use data and analytics to target, test, and optimise activity
• Report results clearly to stakeholders
• Manage agencies, partners, and vendors for maximum ROI
• Support growth initiatives like referral schemes and partnerships
• Keep campaigns fresh with new tools, tech, and ideas

What You'll Bring

• 4+ years' experience in Direct Response marketing (B2C/D2C)
• Strong CRM skills (HubSpot preferred)
• Proven success in campaign optimisation and data-driven insights
• Experience managing agencies and external partners
• Confident with analytics tools (Power BI, Tableau, etc.)
• A results-driven, commercial mindset
• Collaborative, adaptable, and ready to make an impact
• Degree in Marketing, Economics, Finance or related discipline (MBA a plus)
• Comfortable working in a fasted paced environment
• Previous experience in Subscriptions and/or B2C telecoms/broadband environments would be an advantage
• Full driving licence required

Note: Location: Bath. Work Pattern: Hybrid (2-3 days office-based). Job Type: Full-Time | Permanent

Benefits

• Life insurance (4x salary)
• Private healthcare
• 25 days holiday + bank holidays
• Pension scheme
• Health, lifestyle & financial wellbeing perks (inc. 24/7 online GP)
• Free onsite parking

At Truespeed, we celebrate diversity and encourage applications from people of all backgrounds.

Ready to Apply?

If you're ambitious, data-driven, and passionate about marketing, click Apply Now. Applications are reviewed on a rolling basis, so early submission is encouraged.

Please note: Only candidates with the right to work in the United Kingdom will be considered. We are unable to offer sponsorship for this position.

No agencies please