Marketing Manager

Inspire Resourcing Ltd; Alfreton CP; On-site; GBP 50,000; Full time

Job summary

A leading recruitment agency in Alfreton is seeking a Marketing Manager to oversee their marketing function and develop strategies. The role includes managing a team, executing marketing campaigns, and ensuring strong communication with resellers. An ideal candidate will have a strong marketing background and CIM qualification is advantageous. The position offers a salary of circa £50k depending on experience.

Qualifications

• Strong marketing background, ideally leading a team.
• CIM qualification is advantageous.

Responsibilities

• Manage the company's marketing function including all communications.
• Create and execute a social media strategy.
• Develop and deliver the annual marketing strategy.
• Manage regular communication to resellers via email campaigns.
• Oversee creative development of marketing materials.

Skills

Strong marketing background

Team leadership

Social media strategy

Creative development

Education

CIM qualification

Tools

Klayvio

Job description

Marketing Manager

Inspire Resourcing are currently recruiting a Marketing Manager on behalf of our client based in Alfreton.

This is a fantastic opportunity to join a market leading business with a good culture & the opportunity to develop a brand and lead a hard working team.

Main Duties:

• Taking complete control of the companies marketing function including all outward facing communications, with the support of two marketing assistants
• Creating and executing a plan for the companies social media strategy
• Create and monitor campaigns which is planned and communicated in line with our future Sales Plans and Projects
• Develop and Deliver Annual Marketing Strategy, setting achievable goals
• Managing the regular communication to resellers/distributors by way of regular email campaigns managed through Klayvio email marketing software
• Approves and oversees the creative development of promotional literature, website content, advertisements, and other marketing-related projects
• Managing all distributor/reseller marketing campaigns that we have agreed to take part in, ensuring we get maximum exposure whilst creating a feeling with our resellers to want to work more with our marketing department.
• Managing the companies website with an interest to continually developing this to be better than yesterday
• The successful person will be highly enthusiastic and have initiative to produce new industry first ideas to make us stand out from our competition and industry.
• Overseeing the development and purchasing of point of sale for use both in our resellers shops, and also at events. Creating maximum exposure for our brand and product.
• Management of all company product packaging, from design to production
• Management of all product data such as features, benefits and specifications within our ERP system and related systems such as website. Closely working with our QC Manager and Purchasing Manager.
• Visiting our resellers shops to be more informed about the point of sales and sales aids required to promote the brand and maximise through sales.

Required Experience:

• Strong marketing background, ideally leading a team
• Cim qualified is advantageous

Alfreton, Derbyshire

Hours of Work: 8:00 until 16:30 or 9:00 until 17:30 with some flexibility offered. Monday to Friday.

Circa 50k DOE