Marketing Manager

JATO Dynamics Ltd; Acton; On-site; GBP 55,000 - 80,000; Full time

Job summary

JATO Dynamics Ltd. is seeking a commercially minded Marketing Manager to lead marketing for our Leasing and Professional Services vertical, shaping and delivering integrated go-to-market programmes that build awareness and create qualified pipeline across our solutions portfolio.

You’ll partner with Product, Sales and Customer Success to translate business priorities into focused marketing activity, run global/local campaigns and demonstrate clear commercial impact through KPI-driven results.

Qualifications

• 4+ years of B2B marketing in Tech/SaaS.
• Strong analytical skills and budget management experience.
• Ability to translate priorities into actionable plans.

Responsibilities

• Develop annual and quarterly marketing plans aligned to objectives.
• Design and deliver integrated campaigns across digital, content, ABM, events, partnerships and email.
• Generate high-quality leads and convert into pipeline and revenue.
• Create sector-specific messaging and support product launches.
• Use insights to optimize campaigns.
• Grow profile through thought leadership, events, webinars and speaking opportunities.
• Set campaign KPIs and report on performance; optimize budgets.
• Equip Sales with assets and nurture journeys.

Skills

Marketing strategy

Lead generation

Campaign execution

Analytics

Budget management

Stakeholder management

CRM

Marketing automation

Education

CIM qualification

Tools

CRM

Marketing automation tools

Job description

About us:
JATO Dynamics is a global company and the leading provider of automotive market intelligence. With an insight into over 50 overseas markets, we deliver the world's most complete, accurate and up-to-date automotive data and insights, creating significant competitive advantage to our customers.

Find out more about what we do here: JATO

Our vision. Our vision is to be the world’s most exciting leader in automotive business intelligence solutions. We aim to generate excitement through implementing pioneering ideas, problem solving and going beyond our customer expectations. Our JATO colleagues are partners in our future and stakeholders in our desires. Our strategic intent is to help customers create significant competitive advantage by constantly leading in connected data, information and knowledge provision, ultimately improving our customers’ work processes, informed decision-making and business results.

Role Overview:
JATO is looking for a commercially minded Marketing Manager to lead marketing for our Leasing and Professional Services vertical. You’ll shape and deliver integrated go-to-market programmes that build awareness, engage priority audiences and create qualified pipeline across our solutions portfolio.

Working at the heart of the vertical, you’ll partner with Product, Sales, Customer Success and Commercial Leadership to translate business priorities into focused, measurable marketing activity. This is a hands‑on individual contributor role with the scope to influence senior stakeholders, activate compelling propositions and demonstrate clear commercial impact.

Key Responsibilities:

• Develop annual and quarterly marketing plans aligned to the vertical’s commercial objectives.


• Design and deliver integrated campaigns across digital, content, account-based marketing, events, partnerships and email.


• Generate high-quality leads and turn marketing activity into measurable pipeline and revenue.


• Build clear, sector-specific messaging and support product launches, proposition development and market expansion.


• Use customer, market and competitor insight to identify opportunities and strengthen campaigns.


• Grow JATO’s profile through thought leadership, industry relationships, events, webinars and speaking opportunities.


• Set campaign KPIs, report on performance and optimise budget investment for return.


• Equip Sales with effective assets, nurture journeys and market insight.

Key Requirements:

• 4+ years of B2B marketing experience in a Tech/SaaS environment.


• Confident in developing marketing strategies and translating them into actionable plans.


• Strong analytical skills, with experience measuring performance and managing budgets.


• Proven track record in executing global and local marketing campaigns.


• Strong lead generation and integrated marketing expertise.


• Ability to simplify complex propositions into clear, compelling messaging.


• Customer-centric mindset with strong analytical skills.


• The ability to influence stakeholders, communicate clearly and manage competing priorities.


• Project management experience and familiarity with CRM and marketing automation tools.


• Understanding of partner/channel marketing.


• A CIM qualification or equivalent marketing certification is desirable.

Our values. JATO core values are Integrity, People First, Collaboration, Innovation and Excellence.

Learn more about our values here: JATO Core Values

JATO Dynamics is a global business and our success is attributed to the diversity, skills and experiences of our colleagues across the world. We are proud to be an equal opportunity employer and are committed to equal employment opportunity regardless of race, sex, age, gender identity, sexual orientation, religion or belief, disability, marital status or veteran status.