Marketing & GTM Program Manager - (Remote - Ireland, UK and Poland)

Jobgether; United Kingdom; Remote; GBP 45,000 - 80,000; Full time

Job summary

An innovative firm is seeking a Marketing & GTM Program Manager to lead cross-functional programs and optimize marketing performance. This role involves collaborating with marketing, sales, and analytics teams to enhance initiatives, analyze data, and drive continuous improvements. You will manage key go-to-market programs from strategy to execution, contributing to business growth. With a strong emphasis on data-driven decision-making and agile methodologies, this position offers a unique opportunity to make a significant impact in a dynamic environment. Join a company that values your contributions and supports your professional development.

Benefits

Employee Share Options (ESOP)

30 days vacation from day 1

Pension benefits

Health plans and wellbeing programs

Give Back program

Ministry of Happiness social club

Educational resources and development allowance

Inclusive policies for parental leave

Recognition programs

Qualifications

• 5+ years of experience in B2B marketing, demand generation, or program management.
• Proven project and program management skills with cross-functional collaboration experience.

Responsibilities

• Develop and implement a marketing effectiveness framework to evaluate campaign performance.
• Manage sprint planning and agile processes, facilitating team alignment.

Skills

B2B Marketing

Demand Generation

Program Management

Marketing Measurement Methodologies

Data-Driven Decision Making

Agile Methodologies

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Business Administration

Tools

HubSpot

Google Analytics

Tableau

Power BI

Job description

Marketing & GTM Program Manager - (Remote - Ireland, UK and Poland)

Jobgether offers all remote jobs globally. We match you to roles where you're most likely to succeed and provide feedback on every application to help you learn. No more guesswork, application black holes, or recruiter ghosting in your job search.

We are seeking a Marketing & GTM Program Manager for one of our clients, with remote work options in Ireland, UK, and Poland.

In this role, you will lead cross-functional programs and optimize marketing performance to achieve measurable, business-aligned results. You will collaborate with marketing, sales, and data analytics teams to enhance marketing initiatives. Your responsibilities include analyzing marketing data, driving continuous improvements, and implementing frameworks for performance measurement to streamline processes and ensure team alignment. You will also manage key go-to-market (GTM) programs from strategy to execution, contributing to business growth and long-term success.

Accountabilities:

• Develop and implement a consistent marketing effectiveness framework to evaluate campaign performance across channels.
• Collaborate with analytics teams to create dashboards and reporting systems for performance tracking.
• Manage sprint planning and agile processes, facilitating team alignment and maintaining a clear intake process.
• Lead the management of priority marketing and GTM programs, ensuring timely execution aligned with business objectives.
• Oversee the Outbound Marketing Program, including strategy, testing, optimization, and success measurement.
• Contribute to lead management process development, ensuring no lead is left behind.

Requirements:

• 5+ years of experience in B2B marketing, demand generation, or program management.
• Proven project and program management skills, with cross-functional collaboration experience.
• Solid understanding of marketing measurement methodologies, including ROI analysis and attribution modeling.
• Proficiency in marketing automation tools like HubSpot and analytics platforms such as Google Analytics, Tableau, or Power BI.
• Experience building target account marketing (ABM) programs from scratch.
• Strong analytical mindset with data-driven decision-making skills.
• Knowledge of Agile methodologies and project management frameworks such as PMP or Scrum.
• Bachelor's degree in Marketing, Business Administration, or a related field.

Benefits:

• Employee Share Options (ESOP) — Act like an owner!
• Competitive salary & OTE (as applicable).
• 30 days vacation from day 1.
• Pension benefits (region-specific).
• Health plans and wellbeing programs.
• Give Back program.
• Ministry of Happiness social club.
• Educational resources and generous development allowance.
• Inclusive policies, including maternity, paternity & parent leave, and flexible working.
• Recognition programs.

Additional Details:

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing
• Industries: Non-profit Organizations and Primary and Secondary Education