Marketing Growth Strategy & Analytics (Bangkok-based, relocation provided)

Agoda Company Pte. Ltd.; Greater London; On-site; GBP 90,000 - 130,000; Full time

Job summary

Agoda in London is seeking an experienced Marketing Growth Strategy & Analytics leader to own high-impact commercial initiatives from strategy through execution. You will translate business goals into structured plans, lead cross-functional programs with Product, Finance, Strategy and Supply, and use data and experimentation to unlock growth.

This role sits at the center of decisions, shaping pricing, channels and go-to-market.

Qualifications

• 5+ years in growth, marketing, pricing, strategy, analytics or equivalent.
• Strong analytical and problem-solving skills.
• Hands-on experience with SQL, Tableau or similar BI tools.
• Experience with experimentation, measurement, and optimization.
• Strong business acumen: P&L, unit economics and growth levers.
• Excellent communication and stakeholder management.

Responsibilities

• Define and execute strategies within scope: pricing, channel performance, customer acquisition, retention or go-to-market.
• Lead experimentation roadmaps and A/B tests to evaluate impact.
• Analyze large datasets and build dashboards with executive narratives.
• Model business impact, evaluate trade-offs, and support planning around P&L and growth.
• Partner with Product, Finance, Strategy, and Supply to drive alignment.
• Build repeatable playbooks and processes across markets.
• Mentor and develop team members in a test-and-learn culture.

Skills

Analytical thinking

Stakeholder management

Growth strategy

Experimentation

Education

Bachelor's degree or equivalent

Tools

SQL

Tableau

Job description

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.

Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.

No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us.

The team

Agoda's Marketing team operates at the intersection of business strategy, data, and execution. We build and scale programs across growth, pricing, and commercial initiatives that drive customer value and sustainable business performance globally. We're analytical, fast-moving, and deeply cross-functional — partnering closely with Product, Finance, Corporate Strategy, and Supply to shape Agoda's growth agenda.

About Agoda

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.

Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.

No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us.

The team

Agoda's Marketing team operates at the intersection of business strategy, data, and execution. We build and scale programs across growth, pricing, and commercial initiatives that drive customer value and sustainable business performance globally. We're analytical, fast-moving, and deeply cross-functional — partnering closely with Product, Finance, Corporate Strategy, and Supply to shape Agoda's growth agenda.

The opportunity

We're looking for experience Marketing Growth Strategy & Analytics leaders to own high-impact commercial initiatives from strategy through execution. You'll translate business goals into structured plans, lead cross-functional programs, and use data and experimentation to unlock growth. This role sits at the center of key decisions — influencing how we grow, price, and operate across markets — with strong visibility to senior leadership.

In this role, you'll get to

• Define and execute strategies within your scope — which may span areas like pricing, channel performance, customer acquisition, retention or go-to-market — translating commercial priorities into testable hypotheses, scalable frameworks, and measurable outcomes.
• Lead experimentation roadmaps, including A/B tests and other measurement approaches, to evaluate impact and sharpen decision-making.
• Analyze large, complex datasets to surface trends, opportunities, and risks; build dashboards and executive-ready narratives that communicate performance clearly.
• Model business impact, evaluate trade-offs, and support planning around P&L, growth, and long-term value creation.
• Partner cross-functionally with Product, Finance, Corporate Strategy, Supply, and senior leadership to drive alignment and execution.
• Build playbooks and processes that enable repeatability and scale across markets, channels, or partners.
• Mentor and develop team members while contributing to a high-performance, test-and-learn culture.

What we are looking for

• 5+ years of experience in growth, marketing, pricing, strategy, analytics, revenue management, consulting, or related data-driven roles.
• Strong analytical and problem-solving skills — comfortable turning ambiguity into clear frameworks and action plans.
• Hands-on experience with SQL, Tableau, or similar BI/analytics tools; proven ability to translate data into commercial recommendations.
• Practical experience with experimentation, measurement, and performance optimization.
• Strong business acumen: P&L drivers, unit economics, growth levers, and ROI.
• Excellent communication and stakeholder management skills, with the ability to influence senior and cross-functional audiences.
• High ownership and execution discipline in a fast-paced, collaborative environment.
• Bachelor's degree in Economics, Statistics, Engineering, Mathematics, Computer Science, Finance, or equivalent practical experience.

It’s great if you have

• Experience in a high-growth digital business (e-commerce, travel, tech, fintech) or an analytically rigorous environment such as management consulting or internal strategy.
• Familiarity with statistical analysis, forecasting, machine learning, or hypothesis-testing frameworks.
• Experience using Python or R for analysis, modeling, or automation.
• People management experience — hiring, coaching, and developing teams.
• Experience with external partners, affiliates, marketplaces, loyalty programs, or B2B/B2B2C channels.
• MBA or advanced degree (equivalent hands‑on experience equally valued).

Why join Agoda

• Work on high-impact, global business problems with direct visibility to senior leadership.
• Shape commercial strategy in an organization that genuinely values analytical rigor, ownership, and experimentation.
• Build and scale initiatives that influence growth, profitability, and customer experience at a global scale.

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#Travel #Tech

Equal Opportunity Employer

At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.

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