Marketing Executive (Social Media)

CONFIRM GOOD PTE. LTD.; Glasgow; On-site; GBP 25,000 - 35,000; Full time

Job summary

A marketing agency in Glasgow is seeking a Marketing Executive to research and create engaging content across various digital platforms. The role involves developing content strategies, analyzing campaign performance, and working closely with marketing teams. Candidates should have a strong background in content creation and be familiar with digital marketing trends.

Qualifications

• Minimum 2 years of relevant experience preferred.
• Strong understanding of social media platforms.
• Proactive, self-motivated, and a team player.

Responsibilities

• Develop and execute marketing campaigns across digital platforms.
• Monitor and evaluate social media campaign performance.
• Tailor content to various platforms and formats.

Skills

Content Creation

Communication

Market Analysis

Social Media Strategy

Education

Relevant Degree in Marketing or Related Field

Tools

Adobe After Effects

Adobe Photoshop

Adobe Illustrator

Canva

Job description

The Marketing Executive research content and consumer trends, develop content strategies, and create content for a variety of businesses in digital media. They work closely with design and marketing teams to ensure that the content is engaging and consistent across all media platforms.

Requirements:

• Strong background in creating and customizing compelling content to reach out to targeted audiences

• Able to work in a fast-paced environment and to meet deadlines

• Proactive, self-motivated and a team player

• Possess good communication, management, and coordination skills

• Strong understanding of the Singapore marketing landscape will be a plus (e.g. consumer trends, media channels, etc.)

• Analyse impact of campaign strategy and digital media planning and optimization towards business goals

• In-depth knowledge of various social media platforms (i.e. Telegram, Instagram, TikTok, etc.)

• Knowledge of softwares such as Adobe After Effects, Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Canva will be an advantage

Roles & Responsibilities:

• Identify social media marketing trends and develop monthly content strategy, produce content for the required platforms, and schedule content in a timely manner

• Tailor content to different platforms and formats (e.g. static image, infographics, animation/GIF, Facebook/Instagram Stories, microvideos, polls, podcasts, live streams and event coverage)

• Ideate new and creative growth strategies through digital platforms and/or any emerging technologies including growth of Company social media platforms and their online presence

• Keep abreast of new social media sites, web technologies and digital marketing trends, and adopt these for future campaigns

• Monitor and evaluate campaign performance, assess campaign trends, prepare data analysis, and identify growth opportunities for clients

• Continuous review and active management of the website and all digital assets

•Creation and execution of marketing campaigns including company branding, online content strategy, social media campaigns etc.

(Minimum 2 years of relevant experience. Fresh Grads/Career Switch Candidates without experience may apply for our Graduate program)

Wanna be the Face of Confirm Good? Check us out:

TikTok:

https://www.tiktok.com/@confirmgoodsg

https://www.tiktok.com/@tastesoulsg

https://www.tiktok.com/@goodlobangsg

https://www.tiktok.com/@vanitysuitesg

https://www.tiktok.com/@goodtoflynews

Telegram:

Confirm Good: https://t.me/confirmgood

Good Lobang: https://t.me/goodlobang

Good-2-Go: https://t.me/good2gosg

TasteSoul: https://t.me/tastesoulsg

Vanity Suite: https://t.me/vanitysuite

Fitness Level Up: https://t.me/fitnesslevelup

Good To Fly: https://t.me/goodtofly

Parent Code: https://t.me/parentcode

Next In Tech: https://t.me/nextintech

Nightlife Collective: https://t.me/nightlifecollective

Student Perks: https://t.me/joinchat/TxqQuSdtT1fWlFFt