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Marketing Executive - PPC & Paid Social Media

Huntress

City Of London

Hybrid

GBP 35,000 - 38,000

Full time

17 days ago

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Job summary

An established industry player is seeking a dynamic Marketing Executive to enhance their B2B digital advertising efforts. This hybrid role, based near Moorgate, offers an exciting opportunity to manage PPC and paid social media campaigns across global markets. You will be responsible for planning, executing, and optimising campaigns to generate high-quality leads while collaborating with cross-functional teams. If you have a data-driven mindset and a passion for digital marketing, this role is perfect for you. Join a forward-thinking consultancy that values diversity and inclusivity in its hiring process.

Qualifications

  • 2+ years of experience managing PPC campaigns in B2B settings.
  • Proficient in GA4, Tag Manager, and PPC reporting tools.

Responsibilities

  • Manage and optimise B2B PPC campaigns across multiple platforms.
  • Set up tracking and analyse data to improve campaign performance.

Skills

PPC Campaign Management
B2B Digital Advertising
Ad Copywriting
Data Analysis
Communication Skills
Collaboration Skills
Marketing Planning

Education

Bachelor's degree in Marketing
Bachelor's degree in Business

Tools

Google Ads
Meta Business Suite
GA4
Tag Manager
HubSpot

Job description

Marketing Executive - PPC & Paid Social Media

£35,000 - £38,000

Moorgate

Hybrid role - 1 day a week at home

A well-established growing consultancy firm requires a Marketing Executive to come join their based near Moorgate. The role focuses on B2B digital advertising across global markets. The successful candidate will be responsible for planning, executing, and optimising PPC and paid social campaigns to generate high-quality leads. This is a great opportunity to play a key role in driving business growth through strategic digital marketing.

The role:

  1. PPC & Social Media Advertising
    Manage B2B PPC campaigns on Google Ads, Meta, and LinkedIn.
    Optimise for ROI, conversions, and lower CPC.
    Conduct keyword research, A/B testing & ad copy optimisation.
    Align creatives and messaging with campaign goals.
  2. Conversion & Performance Tracking
    Set up tracking via GA4, Tag Manager & Meta Business Suite.
    Analyse data, optimise performance & manage budgets.
  3. HubSpot & Automation
    Run HubSpot campaigns, automate workflows & improve targeting.
    Enhance lead nurturing & conversion tracking.
  4. Collaboration & Reporting
    Align with teams, provide reports & stay updated on trends.

The ideal candidate:
  1. 2+ years' experience managing PPC campaigns (Google Ads, Microsoft Ads, Paid Social).
  2. Expertise in Search & Shopping campaigns and B2B PPC (essential).
  3. Proficiency in GA4, Tag Manager, and PPC reporting tools.
  4. Strong knowledge of conversion tracking, attribution, and performance optimisation.
  5. Experience with HubSpot campaigns, lead tracking, and automation.
  6. Skilled in ad copywriting, landing page strategy, and budget management.
  7. Data-driven approach to campaign strategy and optimisation.
  8. Strong communication, collaboration, and marketing planning skills.
  9. Highly organised with the ability to manage multiple campaigns.
  10. Bachelor's degree in Marketing, Business, or related field.

If you have B2B experience in PPC and Paid Social Media, apply now!

Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.

We practice a diverse and inclusive recruitment process that ensures equal opportunity for all we work with, irrespective of race, sexual orientation, mental or physical disability, age or gender. As an organisation, we encourage applications from all backgrounds and will ensure measures are met when required, to allow a fair process throughout.

PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.
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