Marketing Executive - Paid Social (Maternity cover contract)

Informa plc; Abingdon; Hybrid; GBP 34,000 - 42,000; Full time

Benefits offered by this job

Private medical insurance

Hybrid work model

25 days annual leave

Volunteer days

Share match programme

Pension scheme

Life assurance

Job summary

Taylor & Francis Group, part of Informa, seeks a Marketing Executive – Paid Social to join the Performance Marketing Team on a maternity cover contract until around October 2027. You will drive paid social across territories, optimize campaigns for growth and ROI, and collaborate with planning, analytics and business teams.

The role offers hybrid working in the UK, with in-office presence three days a week at Milton Park, Oxfordshire, and flexible remote options.

Qualifications

• Experience managing paid social ad campaigns on LinkedIn and Meta.
• Strong understanding of profitability, growth, strategy evaluation and selection.
• Ability to present information to stakeholders and track KPIs.

Responsibilities

• Own paid social campaign plans and performance.
• Lead paid social activity across all territories with ROI focus.
• Collaborate with planning teams to inform growth strategies and budgets.
• Coordinate with other teams and stakeholders to drive initiatives.
• Lead paid social innovation by tracking trends and new platforms.
• Run a clear test-and-learn agenda and document strategies for clarity.

Skills

LinkedIn Ads

Meta Ads

Paid Social

Stakeholder mgmt

Market awareness

Strategic thinking

Analytics

Job description

Company Description

Informa is a leading academic publishing, business intelligence, knowledge and events business, creating unique content and connectivity for customers all over the world. It is listed on the London Stock Exchange and is a member of the FTSE 100.

Taylor & Francis Group operates globally and produces high quality, peer reviewed books and journals. We produce unique, trusted content by expert authors, spreading knowledge and promoting discovery globally. We aim to broaden thinking and advance understanding, providing academics and professionals with a platform to share ideas and realize their individual potential.

Our purpose is to foster human progress through knowledge. We strongly believe that this requires us to encourage and examine different ideas and voices, so that any work that meets our exacting levels of quality deserves to be included in our publications. This requires open minds, the opportunity for robust debate, and the courage to defend perspectives that stand up to scrutiny, even if they conflict with our personal beliefs or values. Because that’s the only way to find the best obtainable version of the truth and, ultimately, foster human progress. If you agree, then we’d love to hear from you.

Job Description

We have an immediate opportunity for a Marketing Executive – Paid Social to join our Performance Marketing Team on a maternity cover contract until around October 2027.

This role will be a key player in the implementation and development of paid social at Taylor & Francis, maximizing growth and return on investment. Reporting to the Paid Social Manager, the successful candidate will be a keen collaborator, regularly liaising with planning teams within marketing, analytics teams, and the wider business.

You will be responsible for:

• Ownership of specific paid social campaign plansand performance.
• Lead paid social activity acrossall territories, ensuring performance isoptimized to achieve high levels of growth with an ROI focus.
• Work closely with the planning teams to recommend effective growth strategies and budgets.
• Effectively collaborate with other teams and internal stakeholders
• Lead paid social innovation within the team, keeping abreast of market trends and developments, and identifying new platforms, tech, and audiences to drive our social offering forward.
• Utilizing a clear test-and-learn agenda. Clearly communicate social performance and uncover growth levers, effectively documenting our strategies and approach, to drive common understanding and efficiency.

Qualifications

• Demonstrable experience and expertise in managing paid social ad campaigns in platforms such as LinkedIn andMeta.
• An awareness of key commercial issues such as profitability, growth, strategy evaluation and selection, and business development.
• Possess a high degree of understanding of market conditions and commercial opportunities.
• High degree of proficiency in their area.
• Effectively manages all information related to projects and corresponding KPIs.
• Able to effectively present information to a variety of stakeholders.
• Maintains advanced knowledge of new marketing/industry trends.
• Focused on self-development.

Additional Information

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at conference – you get the flexibility and support to work from home or remotely.

What we offer in return :

• A salary of £38,260 pa + 5% bonus
• An excellent work/life balance with a fantastic, flexible working culture
• 25 days annual leave per year plus a day off for your birthday
• 3 additional discretionary days off during the holiday season at the end of the year
• 4 paid volunteering days each year
• Company funded single cover private medical insurance
• Employee assistance programme – offering 24/7 well-being support
• Share Match – Plan that matches every share purchased with two free shares.
• Pension scheme
• Life assurance, plus optical and medical care

Closing date: 16th November 2026

The successful candidate will be able to utiliseour balanced working model. We ask that candidates live within acommutable distance of our offices to ensure that as a balanced worker they can make it to our office locations to collaborate as required. There is an expectation for a minimum of 3 days per week in-person time, with those 3 days a week spent in our office in Milton Park, Oxfordshire.

Please note that our Milton Park office will be relocating to Oxford city centre in late 2027 / early 2028, offering an exciting new workplace in the heart of the city.

If you have a disability, or face another barrier, and would like to request an adjustment to assist your participation in the hiring process and/or in the advertised position, please contact [e-mail]. Your request will be dealt with in the strictest confidence.

Taylor & Francis Group, an Informa Business

We want all our candidates to shine in our recruitment process. Please let us know if there is anything we can do to ensure you can show us your best self. This could include having the application form in a different format, having more time for questions, or anything else. We are happy to be flexible!

Being Yourself at Taylor & Francis

At Taylor & Francis, we are at our best and most successful when colleagues can be themselves and contribute regardless of their identity or background. Our goal is to empower you with the resources, incentives, and flexibility you need to enjoy success at work and to live a healthy, balanced life.

Taylor & Francis is proud to be an Equal Opportunity Employer. We believe in and value diversity of people and thought, fostering a supportive and inclusive environment where all colleagues can learn and succeed as their true selves. Taylor & Francis recruits, develops, and retains colleagues without regard to any protected personal characteristics or other non-merit-based factor.

We genuinely care about our colleagues, promoting work-life balance, wellbeing, and flexible working. We believe that the skills and experience you bring to Taylor & Francis are invaluable. We want you to have the opportunity to develop your abilities, and to innovate and develop in areas which you are passionate about. To find out more about our business and the great career opportunities please go to our Careers Site: http://www.taylorandfrancisgroup.com/careers

Or better yet check out our LinkedIn 'Life' Page, highlighting our accomplishments, employees, and company culture. It’s also a good way of meeting our recruitment team, who will be happy to advise you on your journey here at T&F.

https://www.linkedin.com/company/taylor-&-francis-group/life/79e0c27c-afdf-4bbb-84e6-5f8ed5e10bb8/