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A leading company in live events seeks a Marketing Executive to enhance audience engagement for the BBC London Orchestras. This role involves creating impactful marketing campaigns, developing content for social media, and enhancing the overall online presence of the orchestras. The ideal candidate will possess a blend of creativity and technical skills, demonstrating a passion for music and dynamic marketing strategies.
The BBC London Orchestras (the BBC Concert Orchestra and the BBC Symphony Orchestra & Chorus) perform a thrillingly varied range of music in the UK’s finest live music venues, from the Barbican and Southbank Centres to the BBC Proms in the Royal Albert Hall, on the BBC’s radio stations, on BBC TV, BBC Sounds and BBC iPlayer.
We are looking for a Marketing Executive to join the Marketing Team working across the BBC Concert Orchestra and BBC Symphony Orchestra and Chorus.
WHY JOIN THE TEAM
You’ll be joining a dedicated team of people who love music and are committed to sharing our groups’ outstanding performances with wide and diverse audiences.
Working with such a broad range of groups means our team might be working on a project with top pop talent with the BBC Concert Orchestra for Radio 2 or on Radio 3’s Friday Night is Music Night’s concerts and broadcasts, or music at the heart of the classical repertoire and exciting new commissions and projects with the BBC Symphony Orchestra.
You might be working on events at the Barbican, at the Southbank Centre, at Alexandra Palace, Nottingham Royal Concert Hall or the Royal Albert Hall, and working to engage a wide range of audiences.
This is an exciting opportunity to play a key role in devising and implementing marketing campaigns, creating and sharing dynamic content on our digital and social platforms to sell tickets and bring new audiences to our live events and build our online presence.
YOUR KEY RESPONSIBILITIES AND IMPACT:
To work to the Marketing Manager, BBC London Orchestras, in devising and implementing multi-media marketing campaigns incorporating social media and dynamic digital content to build audiences and sell tickets to our events
To create and maintain a dynamic digital presence for the groups through platforms including websites and social media, creating content and posting on our channels
To raise the profile of the BBC London Orchestras and promote their individual bands.
To work with the BBC’s media agency on developing season-wide campaigns with the wider team, then creating and providing content as required and ensuring that deadlines are met
Attend our concerts and events, representing the event on social media, engaging with press, guests and audience, managing professional photography and sending images to press
YOUR SKILLS AND EXPERIENCE
ESSENTIAL CRITERIA:
Ability to bring a creative, imaginative and innovative approach to reaching a wide range of audiences and come up with ideas and turn them into good creative briefs.
Ability to devise and implement multi-media marketing campaigns incorporating social media and dynamic digital content to build audiences and sell tickets to our events
Generate creative ways to grow and diversify our audiences with engaging content for social media including capturing footage at events
Ability to edit video and images for website and social media channels, including optimising assets for social media
Demonstrate a passion for live events and knowledge of a broad range of music including orchestral music.
Work flexibly land with self-motivation
Work under pressure and be happy to work on a wide variety of tasks within deadlines.