Marketing Executive

Additional Resources Ltd.; Widnes; Hybrid; GBP 16,000 - 27,000; Full time

Job summary

A specialist lighting company is seeking a Sales & Marketing Executive for a hybrid role involving targeted campaigns, CRM management, and lead generation initiatives. This position offers a competitive salary, hybrid working options, and opportunities for growth in a dynamic team.

Benefits

Performance-based bonuses

25 days holiday plus bank holidays

Training budget for certifications

Pension contributions

Qualifications

• 1-2 years' experience in a B2B sales-focused marketing role.
• Competence with CRM platforms like Pipedrive.
• Strong written communication skills.

Responsibilities

• Supporting sales and marketing efforts through targeted campaigns and lead generation.
• Managing CRM data and workflows.
• Creating sales and marketing materials.

Skills

Written communication

Data interpretation

CRM proficiency

Tools

Pipedrive

Job description

An opportunity has arisen for a Sales & Marketing Executive to join a specialist lighting company.

This is a hybrid role with minimum of 2 days in office, offering salary range of £16,500 - £27,000 and benefits.

As a Sales & Marketing Executive, you will be supporting sales and marketing efforts through targeted campaigns, CRM development, event coordination, and lead generation initiatives.

You will be responsible for:



* Building segmented prospect lists by sector, location, and lead source


* Running targeted outreach via email campaigns, LinkedIn and online adverts


* Managing CRM (Pipedrive) including automation, user access and reporting


* Maintaining up-to-date and accurate sales data


* Creating sales and marketing materials including datasheets, case studies, and email templates


* Organising webinars, client workshops, and exhibition appearances


* Supporting with proposal development and return-on-investment (ROI) analysis


What we are looking for:



* Previously worked as a Marketing Executive, Marketing Assistant, Digital Marketing Executive, Marketing Coordinator, Sales & Marketing Executive, Lead Generation Executive, Business Development Executive, Sales representative or in a similar role.


* Possess 1-2 years' experience in a B2B sales-focused marketing role, preferably within a technical or industrial sector


* Competence with CRM platforms such as Pipedrive, especially in managing workflows and reports


* Strong written communication skills with a flair for crafting compelling marketing content


* Confidence in interpreting data and applying A/B testing for optimisation


What's on offer:



* Competitive salary


* Performance-based bonuses


* Hybrid working options


* 25 days holiday plus bank holidays


* Training budget for certifications and industry events


* Pension contributions funded by the company


This is a fantastic opportunity for a Sales & Marketing Executive to grow within a dynamic team and make a real impact.

Important Information: We endeavour to process your personal data in a fair and transparent manner.

In applying for this role, Additional Resources will be acting in your best interest and may contact you in relation to the role, either by email, phone, or text message.

For more information see our Privacy Policy on our website.

It is important you are aware of your individual rights and the provisions the company has put in place to protect your data.

If you would like further information on the policy or GDPR please contact us.

Additional Resources Ltd is an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003.

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