Marketing Executive

Leap-Tel Limited.; United Kingdom; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading marketing firm in the UK is looking for a Marketing Manager to oversee the marketing department budget, manage marketing initiatives, and develop impactful marketing strategies. This role requires collaboration with team members and attendance at industry events. The ideal candidate should be able to create effective marketing strategies and analyze market trends for improved performance.

Responsibilities

• Manage the marketing department budget and advise on marketing plans.
• Oversee marketing materials, including media and social media.
• Evaluate marketing reports and sales data.
• Present updates to department heads and executives.
• Work with teammates to integrate marketing needs into company planning.
• Monitor competitor activity and suggest marketing strategy improvements.
• Organise and attend marketing events.
• Travel to meet clients and attend industry events.
• Implement company policies and procedures.
• Conceive and develop marketing strategies.
• Oversee advertising/communication campaigns.
• Conduct market research and analysis.
• Maintain relationships with media vendors.
• Monitor campaign progress and submit performance reports.
• Collaborate on budget preparations and expense monitoring.

Job description

• Manage the marketing department budget and uses financial strategy to advise all marketing plans
• Oversee the presence of all marketing materials, including printed documents, media advertising spots, website content, and social media accounts
• Evaluate marketing reports and sales data compiled by marketing colleagues and team
• Presents a regular updates and information to other department heads and executives
• Work with team mates to incorporate marketing needs into overall company planning and strategy
• Monitor competitor activity and brainstorm potential improvements or changes in marketing strategy, products, or services
• Organise and attend company-wide and marketing events
• Travel to meet clients and attend conferences, trade shows, industry events, and seminars
• Adheres to and implements company policies and procedures
• Conceive and develop efficient and intuitive marketing strategies
• Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
• Initiate and control surveys to assess customer requirements and dedication
• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
• Monitor progress of campaigns using various metrics and submit reports of performance
• Collaborate with managers in preparing budgets and monitoring expenses
• Monitoring performance of marketing campaigns