Marketing Executive

Meridian Business Support; Maidstone; Hybrid; GBP 28,000 - 30,000; Full time

Job summary

A recruitment specialist is seeking a Marketing Executive in Maidstone to manage multi-channel campaigns for various international clients. The role includes performance monitoring, data-driven strategy implementation, and collaboration with internal teams. Candidates should have B2B marketing experience and knowledge of SEO and digital marketing techniques. The salary ranges from £28,000 to £30,000 per annum with benefits including hybrid working and social events.

Benefits

Hybrid working

Free parking

Discount benefits platform

Wellness tools

Employee social events

Qualifications

• Experience in managing and optimizing B2B digital campaigns.
• Proficiency in integrating social media, email, and digital advertising strategies.

Responsibilities

• Manage multi-channel campaigns end-to-end.
• Monitor and analyze campaign performance.
• Implement strategies driven by data and analytics.
• Attend meetings with clients for campaign support.
• Optimize web pages using SEO techniques.

Skills

B2B marketing experience

Campaign management

Data-driven decision making

On-page SEO knowledge

Email marketing

Tools

CMS platforms

Email platforms

Job description

Would you like a varied Marketing Executive role within a progressive, supportive company that offers hybrid working, is based in the beautiful, idyllic English countryside, and where you will be working with international clients?

Our client, a forward-thinking and growing B2B media company, has an exciting Marketing Executive opportunity focusing on delivering large-scale multi-channel campaigns for a variety of clients across multiple international brands - generating interaction and leads for clients. You'll be managing campaigns end-to-end, monitoring performance, and coming up with ideas on how to optimise and improve campaigns based on analytics, data-driven decisions, and your understanding of what clients are looking to achieve commercially. Your role will also see you attend brand and sales meetings as well as collaborate internally with teams such as design, sales, and client services.

As a Marketing Executive, your exciting new role will include:

1. Managing multi-channel campaigns across channels/products including web/digital products, websites, webinars, market reports, newsletters, and email marketing
2. Monitoring and analysing campaign performance across all channels and suggesting optimisations
3. Implementing strategies driven by data and analytics to improve engagement, conversion rates, and KPIs
4. Attending meetings with clients to support campaign performance and improvements
5. Optimising web pages using SEO techniques to improve engagement and conversion rates
6. Ensuring consistency with branding and tone of voice, ensuring brand guidelines are met

I am interested in speaking with candidates who have experience working in a B2B role as a Marketing Executive, Marketing Officer, Assistant, or Marketing Coordinator, and who have experience managing and optimising B2B digital campaigns through data-driven strategies and integrating channels such as social media, email, and digital advertising. Knowledge of on-page SEO, CMS platforms, and email platforms are important too.

Salary for this position: £28,000 to £30,000 p.a. (depending on level of experience)

Benefits include: hybrid working, free parking, benefits platform with discounts, wellness and engagement tools, lunchtime activities, and employee social events and awards!

Please note: The business is currently offering hybrid working - working from home up to 3 days per week.

Meridian Business Support is a recruitment specialist acting on behalf of our client as an Employment Agency for this vacancy.