Marketing Executive

RGS Global Ltd; Guildford; On-site; GBP 28,000 - 38,000; Full time

Job summary

RGS Global Ltd is seeking a dynamic Marketing Executive to join its forward-thinking marketing team in the United Kingdom. You will develop and execute strategic marketing initiatives to boost brand visibility, generate leads, and support growth in B2B markets.

The role requires hands-on experience with digital marketing, content creation, campaign management, and analytics. You will collaborate with cross-functional teams and contribute creative, data-driven strategies to drive business results.

Qualifications

• 2+ years of marketing experience, preferably in professional services.
• Proficient in SEO, Google Analytics, Google Ads and social media tools.
• Strong copywriting and content creation skills.
• Creative and data-driven with good storytelling ability.
• Experience with campaign management and cross-functional collaboration.
• Familiarity with Adobe Photoshop and InDesign for visual content.

Responsibilities

• Develop and implement comprehensive marketing strategies aligned with company objectives, focusing on B2B markets.
• Manage social media platforms, create engaging content, schedule posts, and analyse engagement metrics.
• Coordinate and execute email marketing campaigns to nurture leads.
• Design visual content using Adobe Photoshop and manage website updates for a compelling online presence.
• Conduct market analysis to identify trends, competitors, and opportunities for growth.
• Collaborate with cross-functional teams on project management tasks and timely delivery.
• Lead efforts in B2B marketing by developing tailored messaging for corporate clients.

Skills

SEO

Social media management

Content creation

Copywriting

Google Analytics

Google Ads

Data analysis

Project management

Adobe Photoshop

InDesign

Tools

Adobe Photoshop

InDesign

Google Analytics

Google Ads

Job description

My client is seeking a dynamic and results-driven Marketing Executive to join their innovative marketing team. In this role, you will be responsible for developing and executing strategic marketing initiatives that enhance brand visibility, generate leads, and support overall business growth. The ideal candidate will possess a comprehensive understanding of digital marketing tools, content creation, and campaign management, contributing to the company's success in a competitive marketplace. This position offers an exciting opportunity for a proactive professional eager to make a significant impact through creative and analytical marketing efforts.

Responsibilities

• Develop and implement comprehensive marketing strategies aligned with company objectives, focusing on B2B (business-to-business) markets.
• Manage social media platforms by creating engaging content, scheduling posts, and analysing engagement metrics to optimise reach.
• Coordinate and execute email marketing campaigns to nurture leads and maintain customer relationships.
• Design visual content using Adobe Photoshop and manage website updates to ensure a compelling online presence.
• Conduct market analysis to identify trends, competitor activities, and opportunities for growth.
• Collaborate with cross-functional teams on project management tasks, ensuring timely delivery of marketing initiatives.
• Lead efforts in B2B marketing by developing tailored messaging that resonates with corporate clients.

Experience

• A minimum of 2 years proven experience in marketing roles preferably within the professional services sectors.
• Demonstrated proficiency in SEO strategies, Google Analytics, Google Ads, and social media management tools.
• Creative and innovative with an eye for design and visual story-telling.
• Strong skills in copywriting, content creation, and communication to craft compelling messages across various platforms.
• Familiarity with project management methodologies and organizational skills to handle multiple campaigns simultaneously.
• Experience with Adobe Photoshop, InDesign and IT tools essential for effective campaign execution.
• Ability to analyse data critically to inform decision-making processes and optimize marketing strategies.
• Excellent time management skills with the capacity to prioritize tasks efficiently in a fast-paced environment.