Marketing Executive

Intelligent People; Greater London; Hybrid; GBP 40,000 - 50,000; Full time

Benefits offered by this job

Benefits

Job summary

Intelligent People in London is seeking a hands-on Marketing Operations Executive to lead campaigns, manage marketing automation, and optimise lead generation within a lean B2B SaaS team.

Reporting to the VP of Marketing, you will build campaigns in Pardot and Salesforce Marketing Cloud, track performance across LinkedIn, Google, GA4, and help drive smarter segmentation.

Qualifications

• Hands-on experience building and launching campaigns in Pardot/SFMC.
• B2B/SaaS marketing experience required.
• Experience with GA4 and digital campaigns.
• Strong attention to detail and organisational skills.

Responsibilities

• Build and launch campaigns across email and digital channels.
• Manage Pardot, Salesforce and marketing automation.
• Support lead generation, segmentation and nurturing.
• Track and report on campaign performance across LinkedIn, Google and GA4.

Skills

Campaign management

B2B marketing experience

Digital marketing

Tools

Pardot

Salesforce Marketing Cloud Account Engagement

GA4

Job description

Marketing Operations Executive | £40–50k + Benefits | FinTech SaaS | London (Hybrid) | JA9895

Growing FinTech SaaS business seeking a hands-on Marketing Operations Executive to join its lean marketing team.

Reporting to the VP of Marketing, this is a broad role for someone in the ascendancy of their B2B marketing career and who is looking to develop their career across marketing operations, automation, campaigns and reporting.

Location: London (Hybrid)

The Marketing Operations Executive will:

Build and launch campaigns across email and digital channels.

Manage Pardot, Salesforce and marketing automation.

Support lead generation, segmentation and nurturing.

Track and report on campaign performance across LinkedIn, Google and GA4.

The Marketing Operations Executive must have:

Hands‑on experience building and launching campaigns in Pardot / Salesforce Marketing Cloud Account Engagement.

B2B/SaaS marketing experience.

Experience with GA4 and digital campaigns.

Strong attention to detail, organisation and a proactive approach.