Marketing Executive

Searchability; Birkenhead; Hybrid; GBP 16,000 - 27,000; Full time

Benefits offered by this job

Hybrid working

20 days annual leave + bank holidays

Company pension

Regular social events

Training and professional development

International travel potential

35-hour working week

Job summary

Searchability is seeking a Digital Marketing Executive to support the planning, delivery and monitoring of digital campaigns for a varied portfolio of B2B pharmaceutical and life sciences clients.

Reporting to the Digital Marketing Operations Manager and senior leadership, you’ll work across SEO, PPC, social media, email marketing, content and campaign reporting, while coordinating with designers, developers and content specialists.

Qualifications

• 2+ years’ experience in a digital marketing role.
• Experience in agency/B2B/pharma sector beneficial.
• Proficient in SEO, PPC, email marketing, social media and content marketing.
• Excellent copywriting and content writing skills.
• Strong ability to analyse campaign performance and metrics.
• Excellent communication and attention to detail.
• Ability to manage multiple campaigns and deadlines.
• Degree in Marketing or related field would be beneficial.

Responsibilities

• Support the delivery of integrated digital marketing campaigns.
• Write and optimise content for websites, social media and email campaigns.
• Manage website content with a focus on SEO and lead generation.
• Create engaging social content centered around industry insight and thought leadership.
• Support paid media campaigns across Google Ads and LinkedIn Ads.
• Manage targeted email marketing campaigns, including segmentation and content creation.
• Monitoring campaign performance and producing clear, actionable reports.
• Conduct market and competitor research to identify growth opportunities.
• Collaborating with designers, developers and content specialists.
• Managing multiple campaigns and priorities across a varied client portfolio.

Skills

Digital marketing experience

SEO

PPC

Email marketing

Social media

Content marketing

Copywriting

Analytics

Campaign management

Lead generation

Education

Degree in Marketing or related field

Tools

Google Ads

LinkedIn Ads

Job description

DIGITAL MARKETING EXECUTIVE

• Salary: Up to 27k DOE
• Permanent, full-time position
• Hybrid working 3 days onsite
• Opportunity to work across international pharmaceutical and life sciences accounts
• Potential for international travel

ABOUT THE CLIENT

Due to continued growth, we’re looking for a Digital Marketing Executive to join a successful marketing and communications agency.

The agency works with organisations across the UK, Europe, the US and wider international markets, helping clients communicate their capabilities through creative, insight-led digital marketing campaigns.

You’ll join a friendly and supportive team that values high-quality work, continuous improvement and a healthy work-life balance.

THE BENEFITS

• Up to 27k DOE
• Hybrid working – 3 days onsite
• 20 days annual leave plus bank holidays
• Company pension
• Regular social events
• Supportive and collaborative working environment
• Training and professional development opportunities
• Potential opportunity for international travel
• 35-hour working week, Monday to Friday

THE DIGITAL MARKETING EXECUTIVE ROLE:

As Digital Marketing Executive, you’ll support the planning, delivery and monitoring of digital campaigns for a varied portfolio of B2B pharmaceutical and life sciences clients.

Reporting to the Digital Marketing Operations Manager and senior leadership team, you’ll work across SEO, PPC, social media, email marketing, content and campaign reporting.

Your day-to-day responsibilities will include:

• Supporting the delivery of integrated digital marketing campaigns
• Writing and optimising content for websites, social media and email campaigns
• Managing website content with a focus on SEO and lead generation
• Creating engaging social content centred around industry insight and thought leadership
• Supporting paid media campaigns across Google Ads and LinkedIn Ads
• Managing targeted email marketing campaigns, including segmentation and content creation
• Monitoring campaign performance and producing clear, actionable reports
• Conducting market and competitor research to identify growth opportunities
• Collaborating with designers, developers and content specialists
• Managing multiple campaigns and priorities across a varied client portfolio

DIGITAL MARKETING EXECUTIVE ESSENTIAL SKILLS:

• 2+ years’ experience in a digital marketing role
• Experience within an agency, B2B environment or pharmaceutical sector would be beneficial
• Working knowledge of SEO, PPC, email marketing, social media and content marketing
• Strong content writing and copywriting skills
• Confident analysing campaign performance, metrics and statistics
• Excellent written and verbal communication skills
• Strong attention to detail
• Ability to manage multiple campaigns and deadlines
• Comfortable working independently and as part of a collaborative team
• Understanding of pharmaceutical terminology or regulated marketing environments would be advantageous
• A degree in Marketing, Digital Media, Communications, Life Sciences or a related subject would be beneficial

KEY SKILLS

Digital Marketing, SEO, PPC, Google Ads, LinkedIn Ads, Email Marketing, Social Media, Content Marketing, Copywriting, Campaign Management, Lead Generation, Analytics, Reporting, B2B Marketing, Pharmaceutical Marketing