Marketing Exec (Maternity Cover)

Pax2pay; Bristol; Hybrid; GBP 30,000 - 40,000; Part time

Job summary

A travel tech company is seeking a Marketing Executive for maternity cover on a part-time basis. This role focuses on developing digital marketing communications to enhance online presence and drive web traffic. The ideal candidate will have 2-3 years of B2B digital marketing experience and be proficient in marketing automation tools. The position offers a hybrid working arrangement between the Bristol office and home.

Benefits

Industry-competitive salary

25 days holiday plus bank holidays

Perkbox Benefits

Cyclescheme Salary Sacrifice

Reimbursed eye tests and flu vaccinations

Gym/fitness subsidy

Regular social activities and events

Qualifications

• 2-3 years of experience in B2B digital marketing.
• Passion for technology and strong attention to detail.
• Ability to thrive in a fast-paced, deadline-driven environment.

Responsibilities

• Develop and execute digital marketing communications and campaigns.
• Manage websites and social media channels.
• Conduct market research and competitive analysis.

Skills

B2B digital marketing experience

Proficient in marketing automation tools

Strong knowledge of digital marketing techniques

Excellent communication skills

Team player

Tools

SugarCRM

HubSpot

Act-On

Google Ads

WordPress Elementor

Job description

Pax2Pay's sister company Paxport UK is recruiting a Marketing Executive (Maternity Cover) on a fixed-term 12-month contract. The role reports to the Head of Commercial and is a part-time position, working 2-3 days a week in a hybrid setup between the Bristol office and home working.

Overview

Paxport is a growing travel tech company transforming the digital travel experience. We provide innovative, API-first solutions for airlines and travel resellers. Our commitment lies in delivering technology that makes a real difference to our customers. Today we serve over 100 airlines and 250 travel businesses across Europe, providing specialist flight aggregation connectivity, ancillary merchandising services, and comprehensive digital payments.

As a digital marketing executive at Paxport, you'll be responsible for developing and executing digital marketing communications and campaigns to increase our online presence and drive traffic to our website. You'll be a versatile member of a small marketing team, instrumental in achieving business objectives and effectively reaching our target audience. This role involves a broad range of marketing activities and requires close collaboration with the sales and support teams.

If you have a passion for creative and strategic B2B marketing, possess great communication and analytical skills, and thrive in a fast-paced, deadline-driven environment, you'll be a perfect match for our team.

Key Responsibilities

• Responsible for all external communications, utilizing our marketing CRM and various marketing platforms. Develop and execute inclusive digital marketing campaigns across different digital mediums, establishing measurable KPIs.
• Partner with product, sales, and customer service teams to develop a unified and impactful marketing communications strategy.
• Strategically manage digital campaigns, meticulously monitoring performance, analyzing data, and providing informed, data-driven recommendations.
• Key involvement in the Go To Market strategy, facilitating and governing all projects to ensure all responsibilities and deliverables are met to a timeline, along with coordinating and planning all the marketing activity associated.
• Responsible for managing websites and social media channels. Optimize website performance, focusing on organic traffic, bounce rate, and conversion rates to enhance user experience and generate leads.
• Manage marketing tools and systems for reporting and maintaining customer and lead databases.
• Collaborate closely with the commercial team to provide essential sales support and tools, facilitating progress towards overall business development and account management objectives.
• Conduct market research and competitive analysis to identify industry trends and new growth opportunities.
• Create and curate social media campaigns, including content creation, publishing, and community management.
• Develop and execute email marketing campaigns with A/B testing.
• Analyze analytics and engagement metrics to measure campaign performance.
• Prepare and present monthly/quarterly reports to stakeholders.

Requirements

Competencies:

• A passion for technology and a strong attention to detail.
• 2-3 years of experience in B2B digital marketing.
• Proficient in marketing automation tools, such as SugarCRM, HubSpot, Act-On, etc.
• Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing, and social media.
• A team player with excellent communication skills.
• A willingness to develop into a diverse marketing role having a hand in all marketing activities.

Advantageous Skills And Experience:

• Knowledge of the travel industry.
• Experience with marketing automation tools Act-on, Sugar CRM, and/or WordPress Elementor.

Benefits

In exchange for your commitment and talent, we offer a challenging, fun, and stimulating working environment with a wide range of benefits, including:

• Industry-competitive salary.
• 25 days of holiday per year, plus all bank holidays applicable in England & Wales, increasing with long service.
• Perkbox Benefits - including instant access to a GP, a weekly treat, and endless shopping/discount schemes.
• Cyclescheme Salary Sacrifice.
• Reimbursed eye tests and flu vaccinations.
• Gym/fitness subsidy.
• Hybrid working options.
• Regular social activities and events throughout the year.

We are an equal opportunities employer and welcome applications from all qualified candidates. Please note that all successful candidates will be subject to satisfactory references and pre-employment screening checks (identity check and Right to Work documents).