Marketing & Events Manager

ESP Utilities Group Ltd; Leatherhead; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading company in the utilities sector is seeking a Marketing & Events Manager to enhance its brand across Residential, Electric Vehicles, and Industrial sectors. This role involves developing strategic marketing initiatives, managing events, and collaborating with various teams to maximize brand engagement.

Qualifications

• Proven experience in marketing and event management.
• Experience in utilities or technology sectors preferred.
• Strong communication and storytelling skills.

Responsibilities

• Develop and execute strategic marketing plans across various sectors.
• Manage relationships with agencies and external partners.
• Plan and execute customer events and webinars.

Skills

Project Management

Communication

Creative Thinking

Digital Marketing

Budget Management

Education

Degree in Marketing or related field

Job description

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Marketing & Events Manager

The Marketing & Events Manager will be responsible for building and enhancing the ESP brand across key markets, including Residential, Electric Vehicles (EV), and Industrial & Commercial (I&C). This role requires a highly creative and strategic marketer with a tenacious drive who can plan and execute impactful campaigns, manage key external partnerships, and drive brand engagement through both digital and in-person initiatives.

Key Responsibilities

Brand Development & Marketing

• Develop and execute a strategic marketing plan to build the ESP brand across Residential, EV, and I&C sectors.
• Manage and oversee content creation, ensuring consistent messaging and brand positioning. (Sustainability Report, Group Accounts etc)
• Work closely with internal teams to align marketing initiatives with business objectives and sales strategies.
• Oversee social media strategy, with a particular focus on LinkedIn, ensuring regular and engaging content.

Agency & Vendor Management

• Manage relationships with creative agencies, content writers, website developers, and other key external partners.
• Oversee the development of marketing collateral, ensuring high-quality, on-brand assets.
• Ensure consistency in brand messaging across all platforms and materials.

Events & Webinars

• Organise and coordinate webinars, ensuring relevant and engaging content for target audiences.
• Plan and execute large-scale customer events and hospitality experiences, managing budgets effectively.
• Work closely with stakeholders to ensure events align with strategic goals and deliver strong ROI.
• Manage event logistics, supplier coordination, and attendee engagement strategies.

Planning & Collaboration

• Develop and maintain a marketing and events calendar, ensuring alignment with business objectives.
• Collaborate with internal teams, including sales and product teams, to ensure cohesive and effective marketing efforts.
• Stay up to date with industry trends and competitor activities to inform marketing strategy.

Key Skills

• Proven experience in marketing and event management, ideally within the utilities, infrastructure, or technology sectors.
• Strong project management skills with the ability to juggle multiple priorities.
• Experience managing creative agencies and external vendors.
• Excellent communication and storytelling abilities.
• Ability to think creatively and generate innovative marketing ideas.
• Strong digital marketing skills, with a particular focus on LinkedIn and content-driven engagement.
• Budget management experience, ensuring maximum return on investment.