Marketing / eCommerce PPC Specialist Marketing / eCommerce London £35K - £45K

S Sa; Northampton; Hybrid; GBP 33,000 - 41,000; Full time

Benefits offered by this job

Hybrid working

Career development

Collaborative team

Diverse client portfolio

Job summary

S-SA Digital in Northamptonshire is seeking a focused PPC Specialist to drive high-ROI paid search campaigns for a diverse client base. You’ll own end-to-end management from planning to reporting, with the freedom to shape strategy and test innovative approaches.

You'll work in a collaborative agency environment, using GA4, Google Tag Manager and Looker Studio to analyse performance, optimise budgets and improve ROAS.

Qualifications

• Proven experience in PPC, Paid Search or Paid Media, ideally within a digital marketing agency.
• Strong hands-on experience managing and optimising Google Ads campaigns.
• Knowledge of Performance Max, Search, Display, Shopping and remarketing campaigns.
• Confident using GA4, Google Tag Manager, Looker Studio and conversion tracking.

Responsibilities

• Plan, build, manage and optimise Google Ads and PPC campaigns across Search, Display, Shopping and Performance Max.
• Develop paid search strategies focused on lead generation, conversions and ROI.
• Manage budgets, bidding strategies, keyword targeting and audience segmentation.
• Conduct keyword research, competitor analysis and ongoing campaign optimisation.
• Use GA4, GTM and conversion tracking to analyse performance and identify opportunities.
• Produce insightful performance reports and communicate recommendations to clients.

Skills

PPC management

Google Ads

GA4 tracking

Google Tag Manager

Looker Studio

Analytics mindset

Tools

GA4

Tag Manager

Looker Studio

Job description

S-SA Digital give you total reliability to help scale your career in the cloud.

Marketing / eCommerce

PPC Specialist

Full Time

Marketing / eCommerce

London

Job Description

Salary: £37,000+ (depending on experience)
Location: Northampton, Northamptonshire
Working Pattern: Hybrid Working Available

Love PPC? Obsessed with Performance? Ready for Your Next Move?

If you're the kind of PPC Specialist who gets excited about improving ROAS, reducing CPA and turning Google Ads campaigns into serious commercial results, we want to hear from you!

We're working with a growing, ambitious and creative digital marketing agency in Northamptonshire that's making its mark by delivering genuinely impressive results for its clients.

With an expanding client portfolio and exciting growth plans, they're looking for a talented PPC Specialist / Paid Search Specialist to join their friendly, collaborative team.

This is a fantastic opportunity for someone who loves the technical side of paid media, enjoys developing clever campaign strategies and wants to make a real impact rather than simply manage accounts.

The Opportunity

You'll be joining an independent digital agency where your ideas are valued, your expertise matters and you'll have the freedom to really make a difference.

Working across a varied portfolio of clients and industries, you'll take ownership of paid advertising campaigns, developing strategies that drive traffic, generate quality leads and deliver measurable ROI.

You'll work alongside talented specialists in SEO, digital marketing, creative and web development, giving you the opportunity to collaborate, share ideas and contribute to the agency's continued growth.

What You'll Be Doing

• Planning, building, managing and optimising Google Ads and PPC campaigns across Search, Display, Shopping and Performance Max.
• Developing effective paid search strategies focused on lead generation, conversions and return on investment.
• Managing campaign budgets, bidding strategies, keyword targeting and audience segmentation.
• Conducting keyword research, competitor analysis and ongoing campaign optimisation.
• Using Google Analytics 4 (GA4), Google Tag Manager and Google Ads conversion tracking to analyse performance and identify opportunities.
• Improving key metrics including ROAS, CPA, CPC, CTR and conversion rates.
• Running A/B tests across ad copy, landing pages and campaign structures.
• Producing insightful performance reports and communicating recommendations to clients.
• Keeping ahead of the latest developments in Google Ads, AI-driven advertising, automation and paid media trends.

What We're Looking For

We're looking for someone who knows their way around Google Ads, enjoys problem-solving and takes genuine pride in delivering results.

Ideally, you'll bring:

• Proven experience in PPC, Paid Search or Paid Media, ideally gained within a digital marketing agency.
• Strong hands-on experience managing and optimising Google Ads campaigns.
• Knowledge of Performance Max, Search, Display, Shopping and remarketing campaigns.
• Confidence using GA4, Google Tag Manager, Looker Studio and conversion tracking.
• An analytical mindset and the ability to turn campaign data into meaningful improvements.
• Experience managing multiple client accounts, budgets and competing priorities.
• Excellent communication skills and the confidence to discuss campaign performance and strategy with clients.
• A proactive, commercially minded approach with a genuine passion for digital marketing.

Experience with Microsoft Advertising (Bing Ads), Meta Ads, paid social or conversion rate optimisation (CRO) would be a bonus.

Why Join?

Because this isn't just another PPC role.

This is your chance to become part of a growing Northamptonshire agency where you can have a real voice, influence campaign strategy and see the direct impact of your work.

What makes this opportunity exciting?

• >£37,000+ salary depending on experience.
• Hybrid working offering a balance of office collaboration and flexibility.
• A growing independent agency with exciting ambitions and opportunities to develop.
• Variety and creativity working with clients across different sectors.
• Real ownership of campaigns, strategy and performance.
• A collaborative team where good ideas are encouraged and great results are celebrated.
• Career development as the agency continues to expand.

Ready to Make Your Next PPC Move?

Whether you're currently a PPC Executive ready to step up, an experienced PPC Specialist looking for more ownership, or a Paid Search Executive wanting to join an ambitious agency, this could be exactly the opportunity you've been waiting for.