Marketing Director (£80-90k, with path to CMO)

Jumpstart; Greater London; Hybrid; GBP 80,000 - 90,000; Full time

Benefits offered by this job

Hybrid London office near Bank

Personal development budget

3 days in office per week

Job summary

Jumpstart in London is hiring a hands-on Marketing Director to own marketing end to end, lead a team of three, and grow into our CMO role. This is a bootstrapped, profitable startup with strong YoY growth and a modern, hybrid London office near Bank.

You’ll own positioning, organic and paid channels, SEO, GEO and AEO, and align marketing with growth, partnerships, and sales. Expect a hands-on leader who writes copy, builds campaigns, and evolves our brand to reach senior hires and ambitious

Qualifications

• Startup marketing experience across B2B/B2C preferred.
• Track record of growing a two-sided brand.
• Strategic depth with SEO and GEO; capable of AI-powered growth.

Responsibilities

• Grow on both sides of the marketplace and balance streams.
• Define branding and messaging across candidates and startups.
• Build and execute organic strategy, content, and SEO/GEO/AEO from scratch.
• Create a joined-up GTM; connect events, partnerships, and sales.
• Lead paid and conversion with guidance on budgets.
• Manage three direct reports and plan hires.

Skills

Startup marketing

Team leadership

SEO & GEO

Brand development

Job description

A hands-on Marketing Director (£80-90k + EMI) who wants to work at a bootstrapped, profitable startup doubling YoY. You'd own marketing end to end, lead a team of three, and grow into our CMO.

Watch Matthew, one of our founders, talk through the role: https://www.loom.com/share/f95c484b23e6442db96e89d2c079cb72

London, hybrid (3 days a week in our new office near Bank)

ABOUT JUMPSTART

Recruitment sucks. Jumpstart makes it not suck.

We help startups and scaleups hire exceptional talent, fast. Thousands of candidates apply every month; we handpick the top 1-2% and match them with hundreds of startups through our platform. We've helped place 1,500+ hires, across junior to senior GTM and operator roles.

We've grown 100% year on year for the last two years, profitably, with no investors breathing down our necks. Startups love us. Candidates love us. And with AI, we think we can make hiring better by an order of magnitude.

We've also built a team that's both highly competent and lovely.

WHY THIS ROLE EXISTS NOW

Growth needs a great product and great distribution. AI is making distribution matter more than ever: when anyone can build something quickly, the winners are the companies people hear about, trust and choose.

Marketing is currently our weak link:

• It's grown up in silos. Candidate and startup marketing, paid and content, events and partnerships all run separately.
• Our positioning lags reality. Founders still see us as seed-stage only, junior-skewed or ex-consultant heavy, and candidates think we're a "grad programme". We're far beyond that now.
• It's been founder-led, by two co-founders without marketing backgrounds.
• We have no real social presence beyond founder LinkedIn.
• Our content is decent but not professional. It needs a proper strategy, standards and cadence.
• We've never invested in SEO, GEO or AEO, so we barely show up in Google or LLM answers.
• We need to take our positioning into new arenas, like senior hiring and new candidate streams.

WHAT YOU'LL OWN

• Growth on both sides of the marketplace. Market to startups and candidates alike, and keep the two in balance stream by stream.
• Positioning and brand. One brand and one story across candidates and startups, brought up to date with what we actually do today.
• Organic strategy. Launch new social channels, professionalise our content, drive our newsletters, and build SEO, GEO and AEO from scratch.
• A joined-up go-to-market. Connect events, partnerships, marketing and account management into one motion, for new and existing clients.
• Paid and conversion. Our performance marketer leads day to day; you set the direction and budget and challenge the results.
• The team. Three direct reports (performance, events and partnerships, content), plus shaping the next hires.

Above all, you'll need to walk the walk AND talk the talk. With a small team, you'll be setting the strategy one minute and in the trenches the next: writing copy, launching campaigns, repositioning the website, and stepping in wherever we don't yet have the resource.

WHAT WE'RE LOOKING FOR

• Startup marketing experience, ideally both B2B and B2C
• A track record of growing a brand, ideally a two-sided marketplace
• Strategy plus depth: you can set the plan and have real depth in a few areas, including a working grasp of SEO and GEO
• Commercially driven: you tie your work to booked calls, strong applicants and revenue, not just reach
• Always learning: you keep up with how marketing is changing and use AI to pick up new skills fast
• Management and leadership experience (Head of Marketing or similar)

PROGRESSION

This is a foundational leadership role. You'll own marketing end to end, report directly to Matthew (co-founder), and we'd love to see you become our CMO.

PROCESS

• Intro call with Matthew
• Case study
• Final interviews and meet the team

PERKS AND BENEFITS

30 days off (25 + winter break + birthday) + bank holidays

Personal development budget and regular feedback

Work from anywhere 3 weeks a year

Worried you don't tick every box? Apply anyway and let us do the worrying.