Marketing Data Analyst - Sports Retail

Blu Digital; London; On-site; GBP 100,000 - 125,000; Full time

Job summary

A heritage sports retail brand in London seeks a Marketing Data Analyst to join their team. You will analyze marketing and e-commerce performance to shape strategy and improve effectiveness. This role requires strong analytical skills and the ability to work collaboratively with various teams to ensure campaign success.

Qualifications

• In-depth experience in analysing Marketing and Ecommerce performance.
• Ability to draw actionable insights to increase effectiveness.
• Highly analytical and a team player.

Responsibilities

• Create insights to shape marketing strategy.
• Drive investment decisions across digital marketing channels.
• Collaborate with Insight Manager on research.

Skills

Analytical skills

Experience in Marketing analysis

Team collaboration

Job description

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Marketing Data Analyst - Sports Retail, London

Client: Blu Digital

Location: London, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference:

0884947a2b61

Job Views:

6

Posted:

12.08.2025

Expiry Date:

26.09.2025

Job Description:

My client is an industry-leading British Heritage Sport Retail brand founded in the UK over 130 years ago. They produce all their products on site and have become one of Europe’s leading retailers. They are looking for a Marketing Data Analyst to join their well-established team.

You will report directly to the Senior Performance Marketing Manager. Your responsibilities include creating insights to shape marketing strategy, driving investment decisions across digital marketing channels, and working closely with the Marketing, Ecommerce teams, and external agencies. You will ensure consistent tracking and reporting of marketing campaigns against key KPIs, enabling effective communication of performance to stakeholders. Additionally, you will collaborate with the Insight Manager on quantitative and qualitative research, including surveys, focus groups, and in-depth interviews.

Requirements for this role include in-depth experience and expertise in analysing Marketing and Ecommerce performance, the ability to draw actionable insights to increase effectiveness, and being highly analytical and a team player.