Marketing & Customer Experience Graduate Programme 2027

Volkswagen AG; Milton Keynes; On-site; GBP 29,000 - 35,000; Full time

Benefits offered by this job

27 days' holiday

Car schemes

Pension scheme

Flexible benefits

Employee wellbeing support

On-site restaurant

Cycle to work scheme

Shopping/entertainment discounts

Job summary

Volkswagen Group UK invites graduates to join its two-year Marketing & Customer Experience Graduate Programme, offering a sequence of placements to develop skills and take responsibility. Rotations include Digital, CRM, Performance Marketing and Customer Management, all designed to put customers at the heart of everything we do.

You’ll study, learn, and contribute from day one, with training, support and a September 2027 start in Milton Keynes.

Job description

About The Role

Charge up your career

It takescouragetochallengetheordinary.We'relooking for graduates who've got thecuriosity, ambition andabilitytocharge up their career and to help drive change at Volkswagen Group UK.

With training and support to stretch your skills, take responsibility and explore your interests, our graduate programme is a great launchpad for your career. Life here is far fromordinary, it's full ofunexpectedchallenges, opportunitiesand fantastic rewards.

Our two-year structured scheme gives you all the support and development you need to help reshape the way the world moves. You’ll enjoy a range of placements to develop your skills, share your ideas and be a valued member of each team.

On our Marketing & Customer Experience Graduate Programme, you’ll learn how we put our customers at the heart of everything we do:

Digital

If you’re matched into this rotation you’ll support in developing and maintaining a strong content presence across the brands' digital touchpoints. This ensures our customers receive up to date information in innovative ways about our model ranges and campaigns in our digital estate.

CRM

If you’re in this rotation you’ll work on maximising CRM marketing activities for the brand and retailer network. We want to build stronger relationships with our customers and to do that we bring together insights and data to support our customers and potential customers buying and ownership experience.

Performance Marketing:

You’ll spend time in our Performance Marketing team to support on creating results driven campaigns and approaches within digital marketing. You will support us to deliver innovative marketing approaches across our digital channels to build demand.

Customer Management:

In this placement you’ll get close to our customers, building knowledge of our Customer Service Centre and Customer Insights Program, working on projects to deliver improvements in customer satisfaction and build loyalty.

What do you need?

We'relooking for people with curiosity anddriveto succeed and who seek outopportunitiesto learn, develop and stretch themselves. If yousharethatdesire and want to be a part ofoursuccess, you're a good match.

You’ll need to hold or be working towards a degree in any discipline. We are particularly keen to receive applications from students with a creative eye, great communication skills, and a passion for customers.

We believe all employees should have a good work/life balance and wouldn't want you to spend a large amount of time commuting, so we requireourgraduates to be based within areasonabledistance from ourMilton Keynes head office.You'llalsoneedtohavethe right toworkin the UK.

What's in it for you?

As a Graduate,you'llstart on a £31,800 salary. You'llalsoreceive 27 days' holiday – plus bank holidays – access to our car schemes, pension scheme, a range of flexible benefits, employee well-beingsupport, an on-site restaurant, cycle toworkscheme and shopping/entertainment discounts.

What's the assessment process?

Our graduate recruitment process is designed to enable you to show us your true abilities. Once you've hit the apply button,you'llbe asked to completenumerical andsituationaljudgement tests. If you successfully complete these, we'll invite you to complete an online video interview sothatwehavea chance to get to know you.

Thefinal step in the journey would be for you to attend a face-to-face assessment centre in early 2027, where you will take part in a range ofactivitiesbased on real-life tasks.You'llalsohavea chance to meet some ofourmanagers and the current graduate cohort.

Successfulcandidates will be offered a place soon after the assessment centre and will joinusin September 2027.

About Us

We’re driven by difference. With six big brands under one roof – each with its own history, designs and innovations – we’ve created some of the world’s most iconic vehicles, from luxury sports cars to family camper vans. Here, you’ll discover opportunities, explore ideas and tackle challenges that you won’t find anywhere else.

It takes a range of teams to make the Group successful. We all share the same aim: to deliver sustainable mobility for generations to come, while keeping the customer and their changing demands at the heart of everything we do.

There’s never been a more exciting time to join our industry as it undergoes the biggest transformation for over 100 years. With digitalisation, electrification and driverless mobility all coming to the market, we’re actively looking for people with new skills, knowledge, and outlooks. A brave new world demands brave, new, diverse people; so whatever your background, we would love to hear from you. We know that different perspectives and thought processes are vital as our industry goes through an exciting period of change.