Marketing Copywriter

TN United Kingdom; United Kingdom; Remote; GBP 60,000 - 80,000; Part time

Job summary

An innovative company is seeking a Marketing Copywriter to enhance its Account-Based Marketing solutions. In this role, you will research and assess candidates for interview participation, craft personalized messages, and follow up to secure bookings. This position offers the flexibility of remote work, allowing you to collaborate with a global team across various regions. If you have a knack for persuasive writing and an understanding of B2B marketing, this is a great opportunity to make an impact in a dynamic environment.

Benefits

Work alongside a global team

Qualifications

• Strong writing skills and ability to craft personalized messages.
• Experience in B2B marketing is preferred.

Responsibilities

• Analyze interviewer briefs to identify suitable candidates.
• Craft personalized invitations and follow up for bookings.

Skills

Ability to assess suitability for interview

Excellent written English

Understanding B2B marketing

Job description

JOB DESCRIPTION

Network Sunday delivers Account-Based Marketing (ABM) solutions to well-established technology businesses in the UK, EU and the US. We help our clients engage C-Level buyers responsible for major investment decisions by participating in Thought Leadership programmes. Network Sunday's programmes are delivered in association with our content and events brand TechPros.io – delivering industry publications and moderating virtual events.

OBJECTIVE

The objective of the Marketing Copywriter role:

• Research profiles for suitability for interview participation
• Craft personalised messages
• Follow up to ensure the interview is booked

RESPONSIBILITIES

Reporting to the Account Director, you will be responsible for:

• Analyse interviewer briefs to understand who we are looking to invite to a thought leadership programme and why
• Work through lists of target profiles in CRM and accept/reject (we expect 75% to be suitable)
• Craft a personalised invitation which demonstrates why the said invitee has been chosen to participate
• Update CRM custom fields after processing all messages
• Respond to positive responses requesting more information
• Follow up to encourage your invitees book in

JOB DETAILS

• Location: Remote
• Part-time/contract

BENEFITS

• Work alongside our global team in the UK, Europe, South Africa and Asia

SKILLS

• Ability to assess suitability for interview
• Excellent written English
• Understanding B2B marketing preferred

OTHER

Interested candidates must please submit a concise CV and salary expectation. Only shortlisted candidates will be contacted. Should you not hear from us within three weeks after submitting your application, please assume that your application has been unsuccessful.