Marketing Content Officer

develop; West Midlands; On-site; GBP 17,000 - 29,000; Full time

Job summary

Develop West Midlands is recruiting two Digital Content Officers to support a major UK website migration project. You will review, refine and rewrite approximately 9,000 pages to ensure accurate, engaging content before go-live.

The role emphasizes AI-assisted copy review, audience-focused writing and close collaboration with subject matter experts. A 6-month FTC with immediate start and competitive pay is offered.

Qualifications

• Strong copywriting, editing and proofreading skills.
• Experience in commercial digital, web or marketing content.
• Excellent attention to detail.
• Benefits-led, audience-focused writing ability.
• Confidence reviewing AI-generated content.
• Ability to manage high volumes of content against deadlines.
• Good organisation and workflow management.
• CMS experience and AI familiarity welcome but not essential.

Responsibilities

• Review high-priority customer-facing content and refine AI-assisted copy.
• Rewrite priority content ahead of go-live.
• Collaborate with internal subject matter experts to translate technical information into clear, persuasive marketing copy.
• Support wider website migration by reviewing existing content.

Skills

Copywriting

Editing

Proofreading

Content experience

Attention to detail

Audience-focused writing

AI content review

Content management

Organization

Tech proficiency

Tools

CMS

Job description

Digital Content Officer | Website Migration | West Midlands

6-Month FTC | Up to £28,778 | Immediate Start on Wednesday 7th

We're supporting a major UK organisation through the launch of a completely new website, involving the review and migration of approximately 9,000 pages.

As part of the programme, they're looking for two Digital Content Officers to join the project team and take ownership of reviewing, refining and improving content ahead of launch.

The role

Initially, you'll focus on high-priority customer-facing content, reviewing AI-assisted copy and asking the questions that AI can't:

Is it accurate? Is anything missing? Is the claim defensible? Does it actually sell the benefit? And does it sound like it was written for a human?

You'll then support the wider website migration, reviewing existing content, identifying pages requiring improvement and rewriting priority content ahead of go-live.

You'll also work directly with internal subject matter experts, gathering feedback and translating specialist information into clear, persuasive and audience-focused marketing copy.

• Strong copywriting, editing and proofreading skills.
• Commercial digital, web or marketing content experience.
• Excellent attention to detail.
• Benefits-led, audience-focused writing ability.
• Confidence critically reviewing AI-generated content.
• Ability to manage high volumes of content against deadlines.
• Good organisation and workflow management.
• Confidence using standard workplace technology.

CMS, higher education and generative AI experience are beneficial, but none are essential.

Strong marketing copy judgement is the priority.

Due to a tight first-phase deadline, candidates who are immediately available will be strongly preferred.