Marketing Content Manager

Ayvens; Bristol; On-site; GBP 40,000 - 50,000; Full time

Job summary

A leading mobility solutions provider in the UK seeks a Marketing Content Manager to drive marketing performance through effective campaign materials and audience engagement strategies. The ideal candidate will possess B2B marketing experience, exceptional copywriting skills, and the ability to manage multiple projects in a fast-paced environment. This role offers a competitive salary range of £40,000 - £50,000 with a culture that values collaboration and innovation.

Qualifications

• Proven experience in B2B marketing, especially in campaign execution.
• Track record of marketing campaign success.
• Organisational skills essential.

Responsibilities

• Develop marketing assets and collateral to maximise marketing performance.
• Design and deliver effective campaign materials across multiple channels.
• Manage supplier relationships to support marketing activities.
• Collaborate with key stakeholders to execute digital activities effectively.

Skills

B2B Marketing experience

Strong customer understanding

Good written English (copywriting skills)

Strong teamworking and collaboration skills

Supplier or Relationship management

Ability to work in a dynamic environment

Tools

Microsoft Office applications

Job description

At Ayvens, progress starts with you.

Our ambitions to shape the future of sustainable mobility are powered by our talent. Join us, and get better with every move.

Overall Job Purpose

Ayvens is seeking a talented Marketing Content Manager to:

• Develop marketing assets, content, and collateral to meet the needs of target audiences to maximise marketing performance.
• Design and deliver effective campaign materials and activities, including writing, reviewing, and editing communications and collateral across multiple channels.
• Act as SME for copywriting and provide drafting and editing for external communications for the wider marketing team.

This role offers a competitive salary range of £40,000 - £50,000.

Key Accountabilities

As the Marketing Content Manager, you will:

• Work with the Product & Marketing Business Partners to co-design effective marketing campaign plans to meet business objectives.
• Act as SME for copywriting and provide drafting and editing for marketing communications and the wider marketing team.
• Develop segment-specific targeted materials to optimise audience engagement in marketing activities.
• Develop account and contact-specific materials for use in ABM programmes.
• Manage the efficient re-branding of core materials to deliver to partner brands and maximise marketing creative ROI.
• Maintain the library of assets in line with company policy and stakeholder requirements.
• Support the delivery of client events through production of materials and technical assistance.
• Support the delivery of Social Media strategy through creation and publication of assets.
• Ensure measurement criteria are set up for marketing assets to facilitate performance reporting.
• Manage supplier relationships to support marketing activities.
• Collaborate with key stakeholders and IT teams to execute digital activities effectively.

Competencies

To succeed in this role, you should possess:

• B2B Marketing experience
• Track record of marketing campaign success
• Strong customer understanding
• Good written English (copywriting skills)
• Strong teamworking and collaboration skills
• Organisational skills
• Supplier or Relationship management
• Ability to work in a dynamic, fast-paced environment, managing multiple projects under pressure and tight deadlines.

Skills And Experience Required/Desirable

• Proven experience in B2B marketing (Campaign execution)
• Knowledge of Design thinking or similar customer-centric techniques
• Organisational skills
• Proficiency in Microsoft Office applications

Ayvens Values

At Ayvens, we value:

• Collaboration
• Curiosity
• Authenticity
• Commitment

Why Join Us?

We foster a culture of innovation and collaboration. If you are passionate about digital marketing and want to make a meaningful impact, we would love to hear from you!

Why Ayvens?

With over 3.4 million vehicles managed across more than 42 countries, we offer full-service leasing, flexible subscriptions, fleet management, and multi-mobility solutions. We are committed to sustainability and digital transformation, guided by principles of authenticity, curiosity, commitment, and collaboration. Join us as we lead the way towards sustainable mobility and help our customers succeed.

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• ALD Automotive | LeasePlan are rebranding to Ayvens across all 42 countries by 2025.