Marketing Content Creator

Accu; Holmfirth; Hybrid; GBP 24,000 - 27,000; Full time

Job summary

A technology-driven company in Holmfirth is seeking a skilled individual to focus on social media video content. This role involves developing engaging storytelling to showcase engineering innovations, planning and directing high-quality video shoots, and engaging with various stakeholders. Ideal candidates will possess a strong portfolio in video production and be proficient in editing software. The company offers a competitive salary, a flexible remote working environment, and comprehensive benefits including a four-day work week.

Benefits

4 day working week

6 weeks paid annual leave

Up to £300 birthday bonus

Paid maternity and paternity leave

Pension scheme

Cycle to work scheme

Bean to cup coffee and fresh fruit in the office

Qualifications

• Experience in Film Production, Videography, Digital Media, Marketing, Communications, or related field.
• A compelling portfolio or showreel demonstrating video production skills.
• Proficiency in video editing software.
• Framework for crafting engaging video content.
• Ability to grasp complex concepts and translate them visually.

Responsibilities

• Develop and execute a social media video content strategy.
• Create compelling stories about partners and their work.
• Plan, shoot, and direct high-quality video content.
• Monitor social media trends and engage audience.
• Analyse video performance metrics for continuous improvement.

Skills

Film Production

Videography

Digital Media

Marketing

Communications

Curiosity about engineering

Organisational skills

Interpersonal skills

Tools

Adobe Premiere Pro

DaVinci Resolve

Adobe Creative Suite

Adobe After Effects

G-Suite

Zoho Social

Final Cut Pro

Job description

Accu Limited Holmfirth, West Yorkshire, United Kingdom Full Time£24,090-£26,488 Reference:

• Be the most loved buying experience for engineers and innovators.
• Leverage technology to make engineering faster and more accessible.
• Deeply understand our customer's expectations, then blow them out of the water.
• Nurture a highly efficient and innovative workplace that allows everyone to grow.
• As a business, we care about our impact on the environment. We're here to minimise waste, protect the planet and support projects that make lives better.
• Contribute to the development and execution of Accu's social media video content strategy, ensuring alignment with brand messaging and business objectives.
• Engage and collaborate with our partners to create compelling stories about them, their work and how they are building tomorrow through their partnership with Accu.
• Brainstorm and develop innovative video concepts tailored for various social platforms (e.g. TikTok, Instagram Reels, YouTube Shorts, LinkedIn, Facebook) that appeal to engineers and procurement professionals.
• Identify and translate complex engineering concepts or product features into visually engaging and easily digestible video formats.
• Plan, shoot, and direct high-quality video content, including product demonstrations, behind-the-scenes tours of our state-of-the-art facility, employee spotlights, customer success stories, and educational "how-to" guides.
• Operate video cameras, lighting, and audio equipment to ensure broadcast-quality visuals and sound.
• Coordinate with internal teams (e.g. engineering department on technical specifications, product, operations, sales) and external partners (e.g. customers, industry experts) to plan and execute video shoots.
• Proficiently edit raw footage into polished, dynamic, and on-brand video content using industry-standard software.
• Incorporate motion graphics, text overlays, music, sound design, and visual effects to enhance storytelling and engagement.
• Ensure all video content adheres to Accu's brand guidelines, visual identity, and technical specifications for each platform.
• Optimise videos for various platforms, including aspect ratios, resolutions, and file sizes.
• Proactively seek out and capture stories that embody Accu's disruptive nature, technological innovation, customer impact, and unique culture - particularly focusing on the engineering talent that drives us and uses our components.
• Showcase how our components are empowering real-world engineering superheroes in groundbreaking projects globally.
• Document internal events, team achievements and the passionate people behind Accu, highlighting their expertise and contributions.
• Develop and produce engaging video content specifically related to Accu's official engineering partnership with Huddersfield Town AFC, identifying opportunities to showcase the intersection of engineering and sport.
• Capture behind-the-scenes footage, interviews, or explanatory videos that highlight the technical aspects or components involved in the club's operations, facilities, or even player performance (where relevant and permissible).
• Collaborate with the club's media team as required to ensure content aligns with partnership objectives and brand guidelines.
• Schedule, publish, and manage video content across Accu's social media channels.
• Write compelling captions and calls to action that drive engagement and traffic to accu.co.uk.
• Monitor social media trends, comments, and messages, actively participating in online conversations with our audience.
• Analyse video performance metrics (views, engagement, reach, conversions) and provide insights for continuous improvement.
• Experience in Film Production, Videography, Digital Media, Marketing, Communications, or a related field.
• A compelling portfolio or showreel demonstrating strong video production, filming, and editing skills.
• Proficiency in video editing software (e.g. Adobe Premiere Pro, DaVinci Resolve).
• A foundational understanding of social media platforms and how to optimise video content for each.
• An innate curiosity about engineering, technology, and manufacturing, with the ability to grasp complex concepts and translate them visually.
• Excellent creative thinking, storytelling abilities, and a keen eye for detail.
• Strong organisational and time management skills, capable of managing multiple projects and deadlines.
• Effective communication and interpersonal skills, comfortable collaborating with diverse teams and individuals (engineers, sales, leadership).
• A proactive, self-motivated, and adaptable individual eager to learn and grow in a fast-paced, innovative environment.
• A desire to challenge the status quo and contribute to a disruptive business model.
• Experience with motion graphics and animation (e.g. Adobe After Effects).
• Photography skills for complementary static social content.
• Familiarity with social media management and analytics tools.
• Basic understanding of SEO principles for video content (e.g. Google Search Console).
• Any experience within an engineering, manufacturing, or B2B environment (academic projects count!)
• G-Suite (Google Docs, Sheets, Slides) for collaboration.
• Graphics: Adobe Creative Suite
• Video editing software (e.g. Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve).
• Social media scheduling/management platforms (Zoho Social).
• Competitive salary with a transparent pay structure.
• Opportunity for progression at a high growth company.
• 4 day working week.
• Remote and flexible working.
• 6 weeks paid annual leave. Earn up to 7 weeks through our length of service bonus.
• Up to 6 months paid maternity leave and 1 month paid paternity leave.
• Pension scheme.
• Accu Academy - a fund to grow our employees' skills.
• Bean to cup coffee, soft drinks and fresh fruit in the office.
• Sports and Social activities; including escape rooms, go-karting, food, drink and much more.
• Cycle to work scheme.
• £300 birthday bonus.
  
  

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