Marketing Compliance Lead

Voy; Greater London; Hybrid; GBP 90,000 - 120,000; Full time

Job summary

Voy is building a new kind of healthcare business and seeks a Marketing Risk & Compliance Lead to scale compliant advertising as we grow. You will influence senior stakeholders, design scalable guard rails, and lead AI-enabled tooling to automate reviews while enabling ambitious campaigns across channels.

You will partner with Marketing, Growth, Brand, Research and Product to translate regulatory risk into practical guidance and data-driven decisions, ensuring ongoing compliance and commercial

Qualifications

• Understand advertising regulation and risk across channels.
• Translate regulatory requirements into practical guidance.
• Balance compliance with business objectives.
• Shape AI-enabled compliance tooling and governance.
• Develop training and governance for marketing teams.

Responsibilities

• Build a smarter compliance framework aligned to regulation and risk appetite.
• Collaborate with Growth, Marketing and Brand to enable creative campaigns.
• Identify evidence needed to substantiate claims and feed an evidence library.
• Own the compliance logic behind AI review tools and automate routine reviews.
• Establish dashboards showing live advertising risk and control effectiveness.
• Develop training and resources to empower teams to make informed decisions.

Skills

Advertising regulation

Regulatory strategy

Stakeholder influence

AI/automation in compliance

Job description

At Voy, we're building a new kind of healthcare business. As our marketing grows in scale, pace and sophistication, we want to build a smarter approach to advertising compliance. One that enables growth, speed and creativity while ensuring we understand and effectively manage regulatory risk.

We're looking for a commercially sharp, pragmatic Marketing Risk & Compliance Lead who sees compliance as a growth enabler, not a "computer says no" function.

This is an opportunity to help build something different. You'll work at the intersection of Marketing, Growth, Brand, Research, Clinical, Legal and Product to develop an intelligent, scalable approach to advertising compliance.

You'll help us use AI and automation to move away from manual reviews, develop the research and evidence that unlock new marketing opportunities, and create practical guard rails that enable teams to operate confidently and creatively.

We want someone whose instinct is to find a way to make ambitious marketing happen, not simply explain why it can't.

What you'll do

• Build a smarter compliance framework: Translate regulatory requirements, precedent and business risk appetite into practical, flexible guard rails that support commercial decision making and evolve as our business and regulatory environment change.
• Partner with Growth, Marketing and Brand: Work collaboratively from concept stage to help teams develop ambitious, creative campaigns, navigate regulatory challenges and identify solutions that achieve commercial objectives.
• Unlock opportunities through research and evidence: Work proactively with Research, Clinical and Marketing to identify the evidence needed to support future advertising claims. Help shape research priorities, translate findings into compelling and substantiated claims, and maintain a dynamic claims and evidence library.
• Develop AI enabled compliance: Own the compliance logic behind our AI review tools, working with Product to automate routine reviews, improve accuracy and expand capabilities across marketing channels.
• Build meaningful assurance: Establish visibility of our live advertising and marketing estate, with risk based audits across paid advertising, CRM, websites, product pages, affiliates and other channels. Identify emerging risks and areas requiring improvement before they become problems.
• Turn regulatory intelligence into commercial insight: Maintain an understanding of ASA/CAP, MHRA and GPhC requirements, rulings and enforcement trends, translating these into practical guidance, opportunities and informed recommendations for the business.
• Own governance and reporting: Develop meaningful dashboards and reporting that demonstrate where regulatory risk sits, how effectively controls are operating and where improvements are needed. Ensure findings and learnings continually improve our approach.
• Build capability across the business: Develop engaging training, tools and resources that help Marketing and Growth teams understand the regulatory environment, exercise good judgement and increasingly make decisions independently.

Who you are

• You're commercially minded, with a strong understanding of advertising and marketing regulation and the ability to balance regulatory requirements with business objectives.
• You understand the difference between compliance, risk and assurance, and are comfortable navigating complexity, ambiguity and areas requiring judgement.
• You're a natural problem solver who enjoys working with ambitious, creative teams and finding ways to make challenging ideas work.
• You can translate complex regulation into clear, practical guidance without creating unnecessary bureaucracy.
• You're curious about how research and evidence can unlock new commercial opportunities and more compelling marketing claims, and excited about how AI and automation can fundamentally change the way compliance operates at scale.
• You have a builder's mindset — you enjoy designing systems, developing new approaches and making things better, rather than simply operating existing processes.
• You're confident influencing senior stakeholders and challenging conventional thinking, defending your recommendations with evidence and sound judgement, and you know how to build meaningful assurance using data, audit and monitoring to identify risks and drive continuous improvement.
• You bring relevant experience from advertising compliance, regulatory affairs, marketing risk or a similarly regulated environment — experience in healthcare, pharmaceuticals, healthtech or another fast-growing consumer business would be particularly valuable

No one has scaled healthcare without compromising on either efficacy or experience. Until now.

Today, we serve over one million members across the UK, Germany, India and Brazil with personalised care for hormonal imbalance, obesity, hair loss and menopause.

Ready to join us and change how healthcare feels for millions?

Let's recruit together and find your next colleague.