Marketing Communications Manager

Michael Page (UK); Hemel Hempstead; On-site; GBP 50,000 - 55,000; Full time

Job summary

A well-established organisation in the leisure sector seeks a Marketing & Communications Manager. This role is critical for driving campaigns and enhancing customer experiences, requiring strong leadership and marketing expertise. They offer a competitive salary and a range of employee benefits to foster development and well-being.

Benefits

10% annual performance bonus

22 days holiday + additional days with length of service

Ongoing training and development

Free games vouchers

Access to Employee Assistance Programme (EAP)

Opportunity to join healthcare cash plan

Enhanced maternity, paternity, and shared parental leave benefits

Qualifications

• Experience in marketing within leisure, hospitality, travel, and retail.
• Line management experience is mandatory.
• Expertise in communication strategies and managing marketing channels.

Responsibilities

• Deliver and evolve the marketing strategy with the Marketing Director.
• Lead multi-channel campaigns to maximize ROI.
• Mentor a team of four in marketing roles.

Skills

Project Management

Communication

Data Analysis

Team Leadership

Education

Degree in Marketing or related field

Job description

• Work for a hugely loved high-energy Consumer brand
• A business who continues to invest in tech, customer experience and marketing

About Our Client

This is a well-established organisation within the leisure, travel, and tourism industry. Operating as a medium-sized company, they are known for providing memorable experiences and prioritising customer satisfaction.

Job Description

• Partnering with the Marketing Director to deliver and evolve the overarching marketing strategy.
• Owning the national retail calendar and driving key campaigns, trading moments, and local centre initiatives aligned to business goals.
• Leading the end-to-end execution of multi-channel campaigns across digital, social, in-centre screens, PR, and POS to maximise ROI.
• Managing and optimising external partnerships, including PR and creative agencies, content creators, and influencers.
• Overseeing brand communications, product launches, promotions, and creative assets across multiple formats and platforms.
• Championing the customer experience by leveraging insights and research to shape improvements across the entire journey.
• Leading and mentoring a growing team of four, including a Social Media Marketing Manager and Marketing Executives.
• Owning budgets, performance reporting, and supplier KPIs to ensure marketing activity delivers measurable value.

The Successful Applicant

A successful Marketing & Communications Manager should have:

• A strong background in marketing within leisure, hospitality, travel, and retail.
• Previous and current Line Management experience is MANDATORY.
• Proven expertise in developing and implementing successful communication strategies.
• Experience managing both traditional and digital marketing channels.
• A results-driven mindset with the ability to analyse and interpret campaign data effectively.
• Excellent project management skills and the ability to handle multiple priorities.
• Exceptional written and verbal communication skills.
• A degree or equivalent qualification in marketing, communications, or a related field.

What's on Offer

• A basic salary paying up to £55,000 per annum
• 10% annual performance bonus
• 22 days holiday + additional days with length of service
• Optional pension plan
• Ongoing training and development with access to development programmes and apprenticeship schemes
• Free games vouchers every month
• Access to the Employee Assistance Programme (EAP) for you and your family
• Opportunity to join the healthcare cash plan
• Financial long service awards
• Enhanced maternity, paternity, adoption, and shared parental leave benefits