Marketing Co-Ordinator

Bennett and Game Recruitment LTD; Burton-on-Trent; Hybrid; GBP 28,000 - 30,000; Full time

Job summary

A growing engineering supply company based in Burton-on-Trent seeks a Marketing Co-ordinator to enhance its sales pipeline and brand presence. This role involves managing various marketing channels while promoting two businesses in a hybrid work setting. Candidates should have strong B2B marketing experience, excellent communication skills, and proficiency in Microsoft Office. The salary is projected around £28k-£30k, along with healthcare benefits.

Benefits

Healthcare

Hybrid opportunities

Qualifications

• Proven ability to manage budgets and report ROI to senior management.
• Able to work independently - a self-motivated and creative individual.
• Familiarity with systems such as SAP would be advantageous.

Responsibilities

• Oversee the business development process to engage with prospects.
• Manage market intelligence and lead generation activity.
• Promote both businesses through various channels including company websites and social media.

Skills

Excellent written and verbal communication skills

Experience delivering B2B marketing initiatives

Strong commercial awareness

Highly organised with good time management

Proficient in Microsoft Office applications

Confident in using social media platforms

Experience using AI for business marketing

Tools

Microsoft Office

SAP

Job description

An exciting opportunity has arisen for a Marketing Co-ordinator to join a growing engineering supply company based in Burton upon Trent. This is a hybrid role, involving a combination of office-based work and remote working, supporting two expanding businesses.

This newly created role has been introduced to support and drive further growth by promoting our capabilities and successes to date. The successful candidate will play a key role in expanding the sales pipeline and increasing conversion rates, working alongside Sales professionals at all levels across the businesses.

You will be responsible for marketing both businesses, managing various marketing platforms and tools, and ensuring our brand and messaging resonate with current and prospective customers. A proactive mindset and creative approach will be essential for identifying new opportunities to broaden our market reach.

Marketing Co-ordinator Job Overview

• Oversee the business development process to engage with prospects and maintain a detailed record of interactions
• Manage market intelligence and lead generation activity, such as identifying UK-wide rail freight maintenance depots
• Maintain a log of all prospect accounts and provide regular updates on their status
• Maintain marketing materials and tools including PowerPoint templates and promotional collateral
• Manage shared business email accounts
• Monitor key platforms such as RISQS and Fasten IT, relevant to industrial fastener supply
• Stay informed on industry news from the British and Irish Association of Fastener Distributors (BIAFD) and circulate key updates across the companies
• Identify and manage leads through rail-related media
• Promote both businesses through various channels including:
• Company websites - Collaborate with creative partners to maximise SEO and increase web-based enquiries
• LinkedIn
• Other social media platforms
• Industry events
• Email newsletters

Marketing Co-ordinator Job Requirements

• Excellent written and verbal communication skills
• Experience delivering B2B marketing initiatives across a range of channels
• Strong commercial awareness

• Proven ability to manage budgets and report return on investment (ROI) to senior management
• Highly organised with good time management and a flexible approach
• Able to work independently - a self-motivated and creative individual
• Proficient in Microsoft Office applications including Word, Excel, Outlook, and PowerPoint
• Confident in using social media platforms such as LinkedIn and X (formerly Twitter), including reporting on engagement
• Experience using AI for business marketing purposes is desirable
• Familiarity with systems such as SAP would be advantageous

Marketing Co-ordinator Salary & Benefits

• Salary dependent on experience likely Circa 28k- 30k
• Healthcare
• Hybrid opportunities

Bennett and Game Recruitment are a multi-disciplined technical recruitment agency based in Chichester, West Sussex operating across the UK with specialist teams covering a range of industries.

We are acting as a Recruitment Agency in relation to this vacancy, and in accordance with GDPR by applying you are granting us consent to process your data, contact you about the services we offer, and submit your CV for the role you have applied for.