Marketing & Campaigns Manager - Organ Donation

TN United Kingdom; Greater London; On-site; GBP 18,000 - 27,000; Part time

Job summary

A leading organization in the UK seeks a part-time Marketing & Campaigns Manager to enhance public engagement in organ donation across Wales. This role involves developing and executing marketing strategies, collaborating with various stakeholders, and requires a strong understanding of local culture. Ideal candidates will have an MBA or equivalent experience and a proven track record in successful marketing campaigns.

Benefits

27 days annual leave (pro rata)

NHS pension scheme

Access to extensive training

Flexible working opportunities

Qualifications

• Proven record in managing successful marketing campaigns.
• Experience in developing content tailored to local audiences.
• Demonstrable ability to collaborate cross-functionally.

Responsibilities

• Leading marketing and communications activity in Wales.
• Developing and delivering organ donation marketing strategy.
• Building relationships with media and partners.

Skills

Performance management

Customer segmentation

Content development

Collaboration

Campaign evaluation

Education

MBA / Management / Marketing masters

Tools

Microsoft Office

Job description

Social network you want to login/join with:

Marketing & Campaigns Manager - Organ Donation, england, gb

Client:

NHS Blood and Transplant

Location:

england, gb, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Reference:

8defd62915c9

Job Views:

3

Posted:

21.05.2025

Expiry Date:

05.07.2025

Job Description:

Job Summary

This vacancy is not eligible for Visa Sponsorship. Please do not apply unless you have another means of establishing a right to work.

This vacancy may close early if we receive a high volume of applications, so we recommend applying as early as possible to ensure consideration.

At NHS Blood and Transplant (NHSBT), marketing plays a critical role in revolutionising public attitudes towards donation across the UK. Through engaging activities and campaigns, we aim to encourage more people than ever to give the gift of life by registering to be organ donors. This is especially important in Wales, where we need to reconnect society with organ donation since opt-out law was introduced 10 years ago. That’s why we need a multi-talented marketing manager to spearhead the activities and campaigns that will get us there.

You’ll be at the heart of our efforts to raise awareness of organ donation across Wales. This stand-alone role provides a huge amount of autonomy as you will develop, own and deliver the marketing and communications strategy for the region. Your excellent communication skills and ability to spot brilliant opportunities to highlight organ donation will ensure this is a job where no two days are the same. From representing NHSBT at national events to engaging local media, you will collaborate with a variety of teams and organisations providing sound leadership for our marketing efforts in Wales.

As there is no paid budget for this role, you will possess creative thinking and strong influencing skills which mobilise organisations and communities to get behind donation. Through collaboration with NHSBT specialists including the national marketing, social media and communications teams, you will ensure your strategy is aligned and evaluations are in place. You will also be supported by specialist organ donation nurses based in the region.

It’s busy but extremely rewarding work that will ultimately save and change lives for the better.

We are looking for someone to join us part-time (working 3 days a week) who really understands the Welsh culture and media. If you are passionate about making a difference in society and are happy to travel around Wales for events and meetings we would love to hear from you! Based in England? No problem, as long as you are willing to work in and travel across Wales when needed.

Main duties of the job

In this role you will be responsible for engaging the public across Wales with organ donation.

Your responsibilities will include:

• Leading the marketing and communications activity in the Wales region working collaboratively with, and accountable to the Head of Organ Donation Marketing.
• Developing, co-ordinating and delivering NHS Blood and Transplant’s organ donation marketing strategy for Wales, in line with the national Organ Donation Marketing Strategy.
• Building relationships with Wales media outlets, and identifying and engaging with a range of partners, businesses and charities to support the promotion of organ donation in the region.
• Developing and providing relevant and informative materials including articles, press releases and stakeholder packs; adapting by audience where necessary.
• Managing the development, delivery and evaluation of campaigns and activity (in line with the GCS Evaluation Framework), making regular changes when required.

Willingness and flexibility to work irregular hours and to travel throughout Wales, including overnight stays when required (with appropriate prior notice). Requirement to occasionally participate in out of hours work which may include evenings, weekends or public holiday working (time off in lieu will be granted).

About You

Experience and Knowledge

• Proven record in performance managing successful marketing campaigns, services and events, including digital campaigns.
• Specialist understanding of customer segmentation techniques and applying behavioural science.
• Specialist knowledge in the field of Marketing, plus significant relevant experience of developing and delivering marketing programmes.
• Knowledge and experience of applying customer insight to shape marketing campaigns.
• Experience of developing content and materials for a wide range of channels tailored to local audiences.
• Experience of evaluating marketing activity using a range of methodologies and driving continuous improvement to optimise return on investment.
• Demonstrable ability to collaborate cross-functionally to secure opportunities, resources and achieve common goals.
• Experience of managing agencies and third-party suppliers.
• Experience of managing budgets.
• Experience of working with information technology using Microsoft Office packages (Outlook, Word, Excel, Teams and PowerPoint).

Qualifications and Training

• MBA / Management / Marketing masters or equivalent marketing experience.
• Possess a valid driving licence, allowing you to drive in the UK.
• Demonstrates commitment to own continued professional development (CPD).

About Us

It takes all types of people to deliver the kind of service that saves and improves lives. At NHS Blood and Transplant, you’ll join a team of more than 6,000 people who are making a genuine difference to communities, families, friends, relatives and more across the UK. We play a unique and special role in the NHS by helping people do something extraordinary- donate blood, blood products, organs, tissues, or stem cells to save someone in need.

Our three core values are what set us apart. They guide and inspire everything we do.

By being caring, expertly meeting the needs of our patients and our people, and accepting nothing less than the best quality, we can do extraordinary work and help our people to do something extraordinary in their career, too. Three small words, one big difference - Caring, Expert and Quality. Together we'll save and improve more lives than ever.

You will join us on our journey to create an inclusive workplace and aim to reflect the diverse communities we work with, and we positively encourage applications from all sectors of the community.

What we offer:

• Role specific Benefit: Access to extensive GCS and civil service training
• NHSBT promotes flexible working opportunities where the role will allow.
• 27 days annual leave (pro rata for part-time) plus Bank Holidays, increasing to 29 days after 5 years’ service and to 33 days after 10 years.
• NHS pension scheme. The NHS Pension Scheme is a defined benefit scheme (not dependent on investment returns) Further details and outline of benefits can be found at: www.nhsbsa.nhs.uk/pensions
• We’ve fostered a culture of continuous learning where colleagues are well-led, engaged, and encouraged to grow. We support you in reaching your full potential, both in your current role and future career. Our Thrive program embodies our commitment to learning and development, offering a wide range of activities to support your personal and professional growth. It’s open to everyone at NHSBT, ensuring you have the resources to succeed and shine in your role.

Please view the attached recruitment profile which is a summary of the detailed Job Description and Person Specification for the full personal attributes we require for the role. You will need to demonstrate these throughout the recruitment process.

This vacancy will close at 23:59 on 8 th June 2025

Interviews are expected to take place during the week commencing 23rd June 2025, subject to confirmation. They may be conducted face-to-face, and final details will be shared at least one week prior to the interview date.

For informal enquiries please contact

Name: Fatim Kesvani, Job Title: Head of Organ Donation Marketing, Contact Details: [emailprotected]