Marketing Campaign Manager

Deverell Smith Recruitment Ltd; Wantage; Hybrid; GBP 30,000 - 50,000; Full time

Job summary

Collegiate UK is seeking a Marketing Campaign Manager to own multi-channel campaigns across paid media, CRM, websites, social, content, partnerships and events. You will build strong client relationships and lead integrated campaigns designed to deliver occupancy, enquiries and revenue.

You will manage client meetings, report performance, and present data-driven recommendations, while coordinating internal teams and external agencies to keep multiple campaigns moving in a fast-paced environment.

Qualifications

• Experience delivering integrated, multi-channel marketing campaigns.
• Strong client and relationship management skills.
• Able to lead client meetings, report on performance and recommend actions.
• Digital marketing knowledge across paid media, CRM, SEO, websites & CRO.
• Commercial mindset with ability to use data to improve ROI.

Responsibilities

• Owning multi-channel campaigns across paid media, CRM, websites, social, content, partnerships and events.
• Building strong, trusted client relationships and becoming their go-to marketing partner.
• Leading client meetings, reporting on performance and presenting recommendations.
• Using campaign data and commercial insight to continually improve results and ROI.
• Leading the marketing launch of new student accommodation properties.
• Coordinating internal specialists and external agencies to keep multiple campaigns moving.

Skills

Campaign management

Paid media

CRM marketing

SEO & CRO

Client relationships

Data-driven

Hybrid work

Tools

Google Analytics

CRM platforms

Job description

We're partnering with Collegiate UK, a market leader in purpose-built student accommodation, to recruit a Marketing Campaign Manager as they continue an exciting period of growth.

This brand-new role has been created to take ownership of marketing across Collegiate UK's growing portfolio of third-party clients. You'll act as their key day-to-day marketing contact, building strong relationships and leading integrated campaigns designed to deliver against commercial objectives, drive occupancy, increase enquiries and grow revenue.

What you'll be doing:

• Owning multi-channel campaigns across paid media, CRM, websites, social, content, partnerships and events
• Building strong, trusted client relationships and becoming their go-to marketing partner
• Leading client meetings, reporting on performance and confidently presenting recommendations
• Using campaign data and commercial insight to continually improve results and ROI
• Leading the marketing launch of new student accommodation properties
• Coordinating internal specialists and external agencies to keep multiple campaigns and projects moving

What we're looking for:

• Passion, energy, tenacity and resilience - someone who genuinely cares about delivering great results
• A proactive, hands-on approach with the drive to take ownership and make things happen
• Strong experience delivering integrated, multi-channel marketing campaigns
• Excellent client and relationship management skills
• Confidence leading client meetings, reporting on performance and presenting recommendations
• Strong digital marketing knowledge across areas such as paid media, CRM, SEO, websites and CRO
• A commercial mindset, with the ability to use data and insight to improve performance and ROI
• The ability to juggle multiple campaigns, clients and priorities in a fast-paced environment
• Experience marketing to student, Gen Z or younger consumer audiences would be highly advantageous, whether gained within student accommodation, property, hospitality, higher education, an agency or another customer-focused sector.

What's on offer?

• Salary up to £50,000 + bonus opportunity
• Hybrid working with an office base in Wantage, Oxfordshire
• Join Collegiate UK at an exciting period of growth, with a brand-new role you can really make your own
• Genuine ownership and autonomy across your client portfolio and campaigns
• The opportunity to make a visible commercial impact on occupancy, revenue and performance
• Plenty of scope to bring your own ideas, influence strategy and improve how things are done
• Work alongside an experienced, collaborative team across creative, digital, CRM, content and business intelligence
• The opportunity to develop and grow with the business as its third-party portfolio continues to expand
• Exposure to a varied portfolio, including the opportunity to lead marketing for new property launches

Collegiate UK already provides 9,500+ beds across 29 sites in 19 UK cities - and they're continuing to grow. It's a fantastic time to join, make an impact and grow alongside the business.

If you're a passionate marketer who combines commercial thinking, brilliant relationship-building skills and the determination to get things done, we'd love to hear from you.