Marketing Campaign Manager

Bayfields Opticians and Audiologists; Esholt; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading company in eye and hearing care is seeking a skilled Marketing Campaign Manager to coordinate impactful marketing initiatives. This hybrid role involves managing campaigns, building relationships with internal stakeholders, and ensuring effective budget management and strategic execution.

Benefits

5 weeks’ holiday, plus bank holidays.

An additional day’s holiday for your birthday.

Company pension scheme.

Cycle to work scheme.

Simply Health Medical Healthcare.

Staff discounts on products.

Annual £350 voucher for glasses.

Qualifications

• Strong campaign planning & delivery experience.
• Excellent communication & relationship-building skills.
• Budget and time management expertise.

Responsibilities

• Develop and manage the annual campaign calendar.
• Lead campaign implementation from brief to delivery.
• Conduct post-campaign analysis to inform future activity.

Skills

Communication

Relationship-building

Campaign planning

Budget management

Problem-solving

Job description

Location: Esholt BD17 7RH (hybrid working - 3 days office & 2 days home based)

Competitive Salary

At Bayfields Opticians and Audiologists, we’re passionate about delivering outstanding eye and hearing care. We’re looking for a skilled and strategic Marketing Campaign Manager to plan, manage, and execute impactful marketing campaigns that drive appointments, build client relationships, and support our growing network of practices.

Your Mission:

To coordinate and deliver effective marketing campaigns that generate eye and hearing care appointments, communicate our brand message, and drive demand. This role is key to ensuring the successful delivery of campaign strategy, creative execution, and performance analysis.

Key Responsibilities:

• Develop and manage the annual campaign calendar
• Lead campaign implementation from brief to delivery
• Oversee creative development with agencies and suppliers
• Conduct post-campaign analysis to inform future activity
• Build strong relationships with practice teams and key internal stakeholders
• Drive buy-in to campaigns and increase marketing performance
• Manage external agencies to ensure quality output and value
• Set and monitor marketing campaign budgets
• Process POs and invoices in line with budget procedures
• Produce monthly reports for senior leadership and board updates
  
  

Key Skills & Competencies:

• Excellent communication & relationship-building skills
• Strong campaign planning & delivery experience
• Budget and time management expertise
• Detail-oriented with strong problem-solving skills
• Able to prioritise and work independently
  
  

What’s in it for you?

• Competitive salary
• 5 weeks’ holiday, plus bank holidays.
• An additional day’s holiday for your birthday each year.
• Company pension scheme.
• Cycle to work scheme.
• Simply Health Medical Healthcare.
• Staff discounts (including an annual £350 voucher to spend on a pair of glasses or sunglasses after your probation).
• Friends and family discounts (eye-tests; glasses; sunglasses & hearing tests).
  
  

If this sounds like your next career move, we’d love to hear from you!

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