Marketing Campaign Executive

JR United Kingdom; Chelmsford; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading company in the insurance sector is seeking a Marketing Campaign Executive. The role involves planning and executing dynamic marketing campaigns to enhance brand awareness among brokers and policyholders, offering the opportunity to influence campaign strategies in a supportive environment. Ideal candidates will have strong copywriting skills, project management abilities, and a background in B2B marketing.

Qualifications

• 2 years’ experience in a marketing or communications role, ideally in a B2B or financial services environment.
• Strong copywriting skills to produce a variety of marketing materials.
• Familiarity with planning and executing marketing campaigns.

Responsibilities

• Plan, coordinate, and execute marketing campaigns.
• Write engaging copy for emails, blogs, and brochures.
• Track key performance metrics and support post-campaign analysis.

Skills

Copywriting

Project Management

Attention to Detail

Tools

Canva

Adobe

Job description

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Client:

Direct Commercial Limited

Location:

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

3

Posted:

06.06.2025

Expiry Date:

21.07.2025

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Job Description:

About DCL

DCL deliver innovative insurance solutions to support the commercial motor market, empowering brokers with specialist expertise and established underwriting that embraces technology. Established in 2002, we are now a team of over 150 staff based out of our head office in Chelmsford and our London office.

We pride ourselves on our personal and bespoke approach, with brokers able to get direct access to an underwriter to discuss a risk and our in-house claims team who work hard to fight fraud and minimise claims costs for customers.

About the Role

The marketing team are on a mission to drive meaningful brand awareness in our industry, among brokers, policyholders, and key partners. We pride ourselves on being a nimble and focused team but as our brand continues to grow, we’re looking for someone who’s ready to roll up their sleeves and help us create and execute compelling marketing campaigns that put our name on the map.

We’re looking for a Marketing Campaign Executive to join our small but ambitious marketing team. You’ll play a central role in planning, coordinating, and delivering campaigns that raise our profile with brokers and policyholders alike. You'll be responsible for content creation, campaign execution, and managing communications across digital and traditional channels.

You’ll work closely with the Marketing Manager and design/communication freelancers to bring ideas to life, from broker-facing email campaigns and blogs on our website to internal communications and brochure copy.

Key Responsibilities

• Copywriting
• Write engaging copy for a variety of channels (emails, landing pages, brochures, blog posts, social captions, etc.).
• Tailor messaging for different audiences - brokers, policyholders, and internal stakeholders.
• Support the creation of sales enablement materials and broker marketing toolkits.
• Communications
• Work with our PR consultant on press releases, company updates, and internal newsletters.
• Support broker and client communications, ensuring clarity and consistency.
• Help maintain a consistent tone of voice across all touchpoints.
• Campaign Management & Reporting
• Assist in the planning, development, and execution of integrated marketing campaigns.
• Coordinate campaign deliverables across channels including email, web and print.
• Liaise with internal teams and external partners to deliver projects on time.
• Track key performance metrics and support post-campaign analysis.
• Recommend improvements and help optimise future campaigns.

What We’re Looking For

• 2 years’ experience in a marketing or communications role, ideally in a B2B or financial services environment.
• Strong copywriting skills to produce everything from email series and case studies to sales collateral, with an adaptable tone and excellent attention to detail.
• Experience with marketing campaigns from planning through to delivery.
• Strong project management and organisational skills.
• Some familiarity with design tools (Canva/Adobe)

Why Join Us?

• Join a growing, supportive team where your ideas can directly influence how we show up in the market.
• Work on meaningful, varied campaigns that help shape the brand.
• Exposure to both strategic planning and hands-on campaign delivery.