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Marketing Business Development Manager

Blue Legal

England

On-site

GBP 40,000 - 70,000

Full time

8 days ago

Job summary

A leading professional services firm is seeking a Marketing & Business Development Manager for their Kent office on a 12-month FTC. The role demands a strong focus on client relationship management, identifying new business opportunities, and executing strategic initiatives to drive growth. The ideal candidate should have experience in professional services with proven leadership skills. Applicants from Law, Accountancy, and Consultancy sectors are preferred.

Qualifications

  • Strong team player with leadership experience in a professional services environment.
  • Ability to analyze data and drive results.
  • Experience working in specific sectors such as Law, Accountancy, or Consultancy.

Responsibilities

  • Develop and execute local business development plans aligned with the firm's strategy.
  • Manage the BD & marketing budget, assessing ROI.
  • Identify and qualify new business opportunities and lead BD campaigns.

Skills

Leadership skills
Analytical skills
Problem-solving
Commercial awareness
Organizational skills

Job description

Blue Legal are partnering with a leading professional services firm who are recruiting for a Marketing & Business Development Manager to join their Kent office on a 12 month FTC basis. The role involves identifying and retaining their key clients, introducing additional services to existing clients, and identifying prospective clients and actively targeting them.

The Responsibilities:

  • Develop and execute local business development plans aligned with firm-wide strategy, working closely with partners.
  • Manage the local BD & marketing budget, assess ROI, and challenge spend to ensure financial discipline.
  • Provide market insight with a commercial mind-set, maintaining deep knowledge of the local sector and client needs.
  • Plan and lead targeted BD campaigns, events, and relationship-building initiatives to drive growth and revenue.
  • Mentor and support partners and teams in relationship management, client targeting, and intermediary engagement.
  • Actively engage with clients through networking, events, and service reviews to strengthen relationships and identify opportunities.
  • Identify and qualify new business opportunities, guide teams in pitching, and conduct client interviews and debriefs.
  • Collaborate with the wider BD and marketing team to promote brand consistency and support firm-wide initiatives.

The Candidate:

  • Strong team player with leadership skills, experienced in supervising, developing people, and driving performance.
  • Similar experience from another professional services firm.
  • Analytical and results-oriented, skilled in problem-solving, decision-making, and acting on data to drive outcomes.
  • Commercially aware and highly organised, demonstrating resilience under pressure, effective planning, and technical competence.

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.

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