Marketing Business Analyst

AXA UK; Royal Tunbridge Wells; Hybrid; GBP 30,000 - 35,000; Full time

Job summary

AXA UK is seeking a Business Analyst for a 12-month fixed-term contract to enhance their Customer Experience team. The role involves collaboration between marketing and technical teams to drive improvements in strategy based on insights. A flexible working approach is emphasized, with strong benefits including a competitive salary and health cover.

Benefits

Competitive annual salary up to £35,000

Discretionary company & performance-based bonus

Contributory pension scheme (up to 12% employer contributions)

Private health cover

Life Assurance (up to 10 x annual salary)

25 days annual leave plus Bank Holidays

Opportunity to buy or sell extra days leave

Wellbeing services & resources

AXA employee discounts

Qualifications

• Experience in business analysis across campaigns and product launches.
• Knowledge of document configuration.
• Preferred experience working in a regulated environment.

Responsibilities

• Support delivery of team priorities and projects.
• Drive best practice across the Marketing Business Analyst community.
• Provide detailed user stories and acceptance criteria.

Skills

Business analysis

Insights utilization

Presentation skills

Engagement skills

Commercial understanding

Storytelling

Job description

Description

Do you have a passion for business analysis? If you're passionate about using insights to do things differently, this could be an excellent opportunity for you. We're seeking a Business Analyst to support the delivery of our strategy in AXA Health's Customer Experience, Marketing and Operations team. This is a 12-month fixed-term contract.

You'll work across Marketing, business and technical teams to ensure outcomes are understood and requirements captured to deliver improvements to marketing strategy, initiatives and projects.

At AXA we work smart, empowering our people to balance their time between home and the office in a way that works best for them, their team and our customers. You'll work at least 40% of your week away from home, moving to the majority of your working week from September 2025. Away from home means either attendance at our Tunbridge Wells office, visiting clients or attending industry events. We're also happy to consider flexible working arrangements, which you can discuss with Talent Acquisition.

What you'll be doing:

• Support the delivery of team priorities and projects.
• Drive best practice and consistency across the Marketing Business Analyst community.
• Spend time with IT, Business and Change teams to understand their processes and systems.
• Be responsible for in-depth technical and business analysis.
• Provide detailed user stories and acceptance criteria.
• Work collaboratively with Developers, Testers and Technology and Strategy leads.
• Point of contact for colleagues, providing day-to-day support of marketing reporting and analytics.
Due to the number of applications we expect to receive for this role, we reserve the right to close this advert earlier than the listed closing date to ensure we're able to effectively manage interest. Therefore, if you're interested in joining us at AXA, please don't hesitate to apply.

What you'll bring:

• Business analysis experience across campaign and new product launches, within a Marketing function.
• Usage of insights to act and do things differently.
• Knowledge of document configuration.
• Presentation and engagement skills.
• Solid commercial understanding.
• Excellent storyteller.
• Experience of working within a regulated environment preferred.
Internal candidates are encouraged to apply for this role as a secondment opportunity through the internal careers site.

As a precondition of employment for this role, you must be eligible and authorised to work in the United Kingdom.

This position has been defined as an Insurance Distribution Directive (IDD) role under the IDD regime which means that in addition to pre-employment screening checks, the successful candidate will be subject to background screening every 4 years with an annual declaration in interim years.

What we offer:

At AXA UK, we're appreciative of the people who work for us and our rewards package is reviewed regularly to reflect that. You can expect to receive:

• Competitive annual salary of up to £35,000 dependent on experience
• Discretionary company & performance-based bonus
• Contributory pension scheme (up to 12% employer contributions)
• Private health cover
• Life Assurance (up to 10 x annual salary)
• 25 days annual leave plus Bank Holidays
• Opportunity to buy up to 5 extra days leave or sell up to 5 days leave
• Wellbeing services & resources
• AXA employee discounts
To apply, click on the 'apply for this job' button, you'll then need to log in or create a profile to submit your CV. We're proud to be an Equal Opportunities Employer and don't discriminate against employees or potential employees based on protected characteristics. If you have a long-term condition or disability and require adjustments during the application or interview process, we're proud to offer access to the AXA Accessibility Concierge. For our support, please send an email to [e-mail].

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Who we are:

At AXA Health, we help our members be the best version of themselves by providing access to health and wellbeing support for mind and body. We're transforming our business by developing easy, efficient, digital experiences for our customers. We're a collective of specialists passionate about helping our members flourish, whether that's individuals and families, small businesses or huge corporates.