Marketing Associate

32Co; London; Hybrid; GBP 150,000 - 200,000; Full time

Job summary

A health technology startup in London is seeking a Marketing Associate to drive brand growth through content creation, social media management, and integrated campaigns. The ideal candidate will have strong storytelling skills, experience in a fast-paced environment, and a deep interest in healthcare. This role offers a competitive salary, impactful work, and flexible working arrangements in a vibrant office.

Benefits

Competitive salary based on experience

Birthday day off

Team lunches and socials

Flexible working arrangements

Qualifications

• 2+ years of marketing experience, ideally in a fast-paced startup.
• Proven content marketing and storytelling skills.
• Understanding of SEO, digital marketing, and basic PR tactics.

Responsibilities

• Develop compelling content that supports business objectives.
• Own content performance reporting and optimisation.
• Manage and grow social media presence on multiple platforms.

Skills

Content marketing

SEO

Digital marketing

Data analysis

Storytelling

Education

Strong academic background

Job description

Intro:

32Co is disrupting the healthcare space. Our vision is to help all clinicians deliver the latest innovations in healthcare, improving the standard of care for millions of people through cutting-edge technology.

We’re an award-winning, Tier 1 VC-backed health technology startup solving a multi-billion dollar problem—funded by the people behind Revolut, City Mapper, and Depop. As we rapidly scale across the UK and beyond, we’re looking for ambitious talent to join us on our mission to transform care at a global scale.

The Role

We’re looking for an ambitious Marketing Associate who thrives on crafting powerful narratives, simplifying complexity, and creating marketing strategies that cut through the noise. You'll be a core part of a small, high-performing team driving brand growth across content, PR, social, and digital channels.

This is a high-impact, high-ownership role where your creativity and execution will shape how the world sees 32Co. You're a marketing generalist who's excited by variety, thrives in ambiguity, and loves building from the ground up.

If you're hungry, smart, and passionate, and want to move fast while making a real difference then this role is for you.

Content Strategy & Creation

• Develop and deliver compelling content (blogs, case studies, social posts, video scripts) that supports our business objectives.

• Translate complex clinical or technical information into clear, engaging storytelling.

• Own content performance reporting and optimisation across platforms.

Brand & Campaigns

• Help build a distinctive, trusted brand in the healthtech space.

• Create and support integrated campaigns to grow awareness and engagement.

• Ensure consistency of tone, style, and visual identity across all touchpoints.

Social Media & Community

• Manage and grow our presence on LinkedIn, Instagram, and emerging channels.

• Foster engagement with clinicians, partners, and advocates in our community.

• Experiment with new formats and trends to increase reach and relevance.

SEO & Growth

• Apply SEO best practices to all written content.

• Track key metrics and make data-led recommendations to improve organic reach and conversion.

• Collaborate with product, sales, and design to align content and customer journey.

Growth & Creative Projects

• Contribute to PR campaigns, webinars, events, email marketing, and other experimental initiatives to scale awareness and trust.

• Be proactive in pitching new ideas that help us stand out

Who You Are

• Strong academic background.

• 2+ years of marketing experience, ideally in a fast-paced startup

• You're a natural generalist, happy to experiment, iterate, and learn on the go.

• Proven content marketing and storytelling skills.

• Understanding of SEO, digital marketing, and basic PR tactics.

• Comfortable analysing data and making performance-driven decisions.

• Deep interest in healthcare, innovation, and helping people.

• A proactive self-starter who takes initiative and thrives on ownership.

• Growth mindset - you’re curious, resourceful, and constantly looking to learn.

What you will get in return:

•See your work translate into real-world impact - you’ll have the chance to help change lives every day and meet the people whose care you’re improving.

• Competitive salary based on experience

• Build the Future of HealthTech; we’re tackling a multi-billion dollar challenge with real-world impact.

• Join a company seed-funded by top VCs with a multicultural, ambitious, high calibre and performing team.

• Birthday day off - because no one should work on their birthday!

• Team perks, including regular team lunches, quarterly socials and an annual retreat.

• Flexible working arrangements, splitting time between home and our vibrant London office.