Marketing Assistant: Email Campaigns & Impactful Stories

Itec Training Solutions Limited; Cardiff; On-site; GBP 26,000 - 27,000; Full time

Benefits offered by this job

30 days annual leave

Health care scheme

Profit-sharing scheme

Life insurance

Job summary

Itec Training Solutions Limited is seeking a creative Marketing Assistant to join our team in Cardiff. You will develop engaging email marketing campaigns and multi-channel content to showcase learner success and attract new customers.

You will work with colleagues across the organisation to promote apprenticeships and commercial training, manage email platforms and segmentation, and monitor campaign performance to drive revenue and impact.

Qualifications

• Essential marketing experience.
• Full driving license and own vehicle.
• Email marketing skills: creation, scheduling and distribution.
• Ability to craft engaging email content and calls to action.
• Experience with audience segmentation and list management.
• Monitor, analyse and report on email campaign performance.
• Working knowledge of Microsoft Office products.
• Digital design skills.
• Knowledge of email marketing platforms and best practices.
• Knowledge of audience segmentation, automation and customer journey mapping.

Responsibilities

• Plan, create and deliver engaging marketing campaigns to support revenue generation and promote services and events.
• Manage email marketing platforms, audience segmentation and databases with GDPR compliance.
• Monitor, analyse and report on campaign performance, using insights to optimise future marketing activity.
• Assist in market research to identify trends and opportunities.
• Contribute to researching, writing and editing case studies highlighting success.
• Assist with planning and organising events and attending relevant events.
• Coordinate across teams and partners to ensure timely delivery and alignment with objectives.

Skills

Proven marketing experience

Full driver’s license

Email marketing

Engaging email content

Audience segmentation

Campaign analysis & reporting

Microsoft Office

Digital design skills

Email platforms & best practices

Customer journey mapping

Tools

Salesforce

WordPress

Job description

Itec Training Solutions Limited is seeking a creative Marketing Assistant to join our team in Cardiff. You will develop engaging email marketing campaigns and multi-channel content to showcase learner success and attract new customers.

You will work with colleagues across the organisation to promote apprenticeships and commercial training, manage email platforms and segmentation, and monitor campaign performance to drive revenue and impact.