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Marketing and Media Manager

Harper Finance

Nottingham

Hybrid

GBP 32,000 - 35,000

Full time

2 days ago
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Job summary

An innovative tech company is seeking a dynamic Marketing and Media Manager to spearhead the national launch of cutting-edge mobile applications. In this pivotal role, you'll craft and implement comprehensive marketing strategies across various platforms, ensuring maximum user engagement and brand visibility. With a focus on creativity and data-driven insights, you'll lead multi-channel advertising campaigns and develop strong media relationships. This position offers a unique opportunity for early leadership in a fast-growing environment, where your contributions will directly impact the success of exciting new tech products.

Benefits

Flexible remote working
Travel opportunities
Performance-based bonuses
Creative freedom
Impact on national campaigns

Qualifications

  • 4+ years in digital marketing, media strategy, or PR, ideally in tech/app sectors.
  • Proven success in launching tech products or apps nationally.

Responsibilities

  • Plan and execute national app launch strategies across multiple channels.
  • Drive PPC advertising performance and user acquisition goals.

Skills

Digital Marketing
Media Strategy
Public Relations
Social Advertising
PPC
SEO
Email Marketing
Campaign Automation
Copywriting
Data Analysis

Tools

Meta Ads Manager
Google Ads
Google Analytics
Meta Insights

Job description

Marketing and Media Manager
£32,000 - £35,000 DOE + Bonus
Full time – Hybrid/Office based
Bingham Nottinghamshire

Our client is seeking an ambitious Marketing and Media Manager to lead our national roll-out of innovative mobile apps, driving downloads and generating real user engagement. As a strategic and creative leader, you'll oversee their marketing strategy across all platforms, from social media to paid advertising, PR engagement, and influencer outreach.

What will the job involve
  • Plan and execute national app launch strategies (pre-launch, launch, and post-launch phases)
  • Oversee multi-channel advertising campaigns across Meta, TikTok, Google, Snapchat, and more
  • Drive Pay-Per-Click (PPC) advertising performance and user acquisition goals
  • Develop and manage PR campaigns, journalist relationships, and media placement strategies
  • Lead content strategy across social, web, and email for brand consistency and engagement
  • Design targeted campaigns for key demographics (students, parents, professionals, etc.)
  • Track KPIs, report on ROI, and iterate campaigns using data-driven insights
  • Engage influencers, brand ambassadors, and strategic partners to boost visibility
  • Build hype: social stunts, countdowns, referral incentives, press kits, app store previews, etc.
Skills and experience required
  • 4+ years’ experience in digital marketing, media strategy, or PR – preferably within tech or app sectors
  • Proven success in launching tech products or apps nationally
  • Expert in social advertising platforms, including Meta Ads Manager, TikTok Ads, Google Ads, etc.
  • Deep understanding of PPC, SEO, email marketing, and campaign automation
  • Track record of PR/media engagement and relationship-building with journalists
  • Excellent copywriting, storytelling, and brand voice alignment
  • Comfortable working with designers, developers, and external agencies
  • Highly analytical: experience with Google Analytics, Meta Insights, and campaign dashboards
Desirable
  • Experience in student-focused or youth marketing
  • Background in startup or high-growth environments
  • Knowledge of App Store Optimization (ASO)
  • Previous agency or tech platform experience
What’s in it for you……
  • £32k - £35k + performance-based bonuses
  • Flexible remote working and travel opportunities
  • Early leadership role in a growing tech company
  • Creative freedom and real impact on national campaigns
  • A passionate team launching tech with purpose and potential
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