Marketing and Communications Officer

NHS; Truro; Hybrid; GBP 24,000 - 29,000; Full time

Job summary

A leading healthcare organisation is seeking a creative and driven Marketing & Communications Officer to enhance its digital presence and engage with diverse audiences. This full-time role at the Truro headquarters involves channel management, content creation, and performance analysis, offering a hybrid working arrangement with flexible hours.

Benefits

Pension scheme

25 days holiday plus bank holidays

Flexible working hours

Career development opportunities

Qualifications

• 1-2 years experience in a digital marketing or communications role.
• Good visual design skills (e.g. Canva or Adobe Express).
• Confidence in social media marketing.

Responsibilities

• Manage digital presence across website and social media.
• Create engaging content such as blogs and newsletters.
• Track and report on campaign performance and channel metrics.

Skills

Communication

Social Media Marketing

Copywriting

Organisational Skills

Education

1-2 years experience in marketing or communications

Tools

Canva

Google Analytics

Job description

Job summary

About Us: At Kernow Health CIC, we're not just a team; we're a diverse community with very different skills - all dedicated to making a difference in our community. We're looking for a creative and driven Marketing & Communications Officer to help us tell our story. If you are passionate about communications or marketing, have the skills we need and thrive on engaging your audience, please get in touch!

What You'll Do:

• Channel Management:Make our digital presence vibrant and engaging across our website and social media.

• Content Creation:Write engaging blogs, newsletters, and social media posts that connect with our diverse audiences

• Internal Communications:Foster a sense of community with dynamic newsletters, comms, and by building our SharePoint site

• Performance Insight:Dive into data to measure the success of our campaigns and help us continuously improve.

What We Offer:

• Hybrid work (however, you must be able to spend the majority of the week working in our Truro HQ)

• Flexible start and finish times (set according to your needs, but must cover the majority of the working day)

• The opportunity to make this role you own.

• A pension and 25 days holiday + bank holidays

Main duties of the job

What We Need:

We need you to have 1 or 2 years' experience in either marketing or communications and a great understanding of social media marketing. You need to be a good communicator and be adept at using Canva (or equivalent). You will be delivering internal and external communications projects end-to-end, so need to be sure that you are happy working independently and managing multiple projects simultaneously!

What we Value:

• Integrity:Be real, honest,and authentic.
• Ambition:Pushing boundaries and seeking new opportunities.
• Responsiveness:Being proactive to our needs and partners.
• Reliability:Delivering what we promise.
• Creativity:Innovative in our ways of working.
• Professionalism:Maintain high-quality standards.

About us

Kernow Health CIC is a local organisation, owned by General Practitioners, delivering a number of NHS contracts across Cornwall where profits are reinvested back into the company to support healthcare across Cornwall. Working with us, you will benefit from:

• Opportunities for flexible working.
• A clear career framework with pathways for promotion and career development.
• Employee benefit programme through Vivup.
• 6 weeks pro rata holiday entitlement (including bank holidays), with the ability to buy and sell annual leave.
• Being part of a local, agile and innovative team.
• Access to a great support network within a multi-professional team.
• Access to a company pension scheme, sickness, maternity and paternity pay.
• Access to training and continuous professional development through the Cornwall Training Hub.

Details Date posted

07 July 2025

Pay scheme

Other

Salary

£24,000 to £29,000 a year

Contract

Permanent

Working pattern

Full-time, Flexible working

Reference number

E0306-25-0009

Job locations

Cudmore House

Treliske Industrial Estate

Truro

Cornwall

TR1 3LP

Job description Job responsibilities

Channel Management

• Provide regular updates to the Kernow Health CIC website and SharePoint sites
• Schedule, monitor and respond to content on social media platforms
• Support the distribution of internal comms via tools such as email, newsletters etc

Content Creation

• Draft, edit, and publish engaging written content including blogs, newsletters, and social media posts
• Design graphics using Canva for posts, campaigns and event support
• Ensure all content aligns with brand tone, messaging, and visual guidelines

Internal Communications

• Assist with the production of internal newsletters and updates
• Support internal campaigns and engagement initiatives
• Help collate and share key messages from the Executive Team and across directorates

Performance and Data Insight

• Track and report on campaign performance and channel metrics e.g. email, website, and social media analytics
• Assist with AB testing and analysing data to optimise efforts
• Utilise and maintain simple dashboards and reports for internal use

General

• All employees and teams are expected to:

- Respect each other and be courteous and sensitive to everyone's needs and concerns

- Be accountable for your work

- Be flexible about job and task assignments

- Be willing to help each other instead of displaying an 'its not my job' attitude

- Ask for help when needed

- Work safely together

- Be open to constructive feedback without being defensive or negative

- Be self-motivated and reliable

- Share ideas for improvement

- Be cheerful, positive, and encouraging to other team members

• Actively contribute to the Organisations values and behaviours ensuring that relevant processes are open and transparent and encourage the confidence of staff, patients, partner organisations, the public and other agencies.
• Promote a positive organisational image.
• Promote own personal and others health, safety, and security, taking the appropriate action to report risk in accordance with policy.
• Ensure that equipment and resources are managed effectively to reduce waste and promote cost efficiency.
• Ensure the safe keeping and maintenance of equipment in accordance with policy, reporting defect or loss.
• Maintain personal development to meet the changing demands of the job, participate in an annual appraisal and appropriate training activities.
• Ensure compliance with all Kernow Health CIC statutory and mandatory training requirements, policies and protocols.
• Take appropriate responsibility to ensure that your objectives are aligned with the core team and organisational objectives.
• To demonstrate agility through adapting to the needs of the organisation by working flexibly in response to changing organisational requirements and priorities.
• You will be expected to carry out any other duties that may reasonably be required in line with your main duties, as directed by your line manager.

Job description Job responsibilities

Channel Management

• Provide regular updates to the Kernow Health CIC website and SharePoint sites
• Schedule, monitor and respond to content on social media platforms
• Support the distribution of internal comms via tools such as email, newsletters etc

Content Creation

• Draft, edit, and publish engaging written content including blogs, newsletters, and social media posts
• Design graphics using Canva for posts, campaigns and event support
• Ensure all content aligns with brand tone, messaging, and visual guidelines

Internal Communications

• Assist with the production of internal newsletters and updates
• Support internal campaigns and engagement initiatives
• Help collate and share key messages from the Executive Team and across directorates

Performance and Data Insight

• Track and report on campaign performance and channel metrics e.g. email, website, and social media analytics
• Assist with AB testing and analysing data to optimise efforts
• Utilise and maintain simple dashboards and reports for internal use

General

• All employees and teams are expected to:

- Respect each other and be courteous and sensitive to everyone's needs and concerns

- Be accountable for your work

- Be flexible about job and task assignments

- Be willing to help each other instead of displaying an 'its not my job' attitude

- Ask for help when needed

- Work safely together

- Be open to constructive feedback without being defensive or negative

- Be self-motivated and reliable

- Share ideas for improvement

- Be cheerful, positive, and encouraging to other team members

• Actively contribute to the Organisations values and behaviours ensuring that relevant processes are open and transparent and encourage the confidence of staff, patients, partner organisations, the public and other agencies.
• Promote a positive organisational image.
• Promote own personal and others health, safety, and security, taking the appropriate action to report risk in accordance with policy.
• Ensure that equipment and resources are managed effectively to reduce waste and promote cost efficiency.
• Ensure the safe keeping and maintenance of equipment in accordance with policy, reporting defect or loss.
• Maintain personal development to meet the changing demands of the job, participate in an annual appraisal and appropriate training activities.
• Ensure compliance with all Kernow Health CIC statutory and mandatory training requirements, policies and protocols.
• Take appropriate responsibility to ensure that your objectives are aligned with the core team and organisational objectives.
• To demonstrate agility through adapting to the needs of the organisation by working flexibly in response to changing organisational requirements and priorities.
• You will be expected to carry out any other duties that may reasonably be required in line with your main duties, as directed by your line manager.

Person Specification Experience Essential

• 1-2 years experience in a digital marketing or communications role
• Experience of using digital tools for content creation, analytics and scheduling such as (but not limited to) Buffer, Canva, Mailchimp, Google Looker studio, CapCut, GA4 etc
• Familiarity with social media platforms and analytics tools

Desirable

• Experience in the healthcare, public, or not-for-profit sector is an advantage, but is not essential

Skills and Abilities Essential

• Confidence in social media marketing
• Ability to communicate clearly and concisely to a range of audiences
• Strong copywriting and editing skills
• Good visual design skills (e.g. Canva or Adobe Express)
• Ability to collect, monitor and report on communication activity and engagement
• Comfortable working independently under guidance and within deadlines
• Strong organisational and time management skills

Desirable

• Confidence using Microsoft 365

Personal Qualities Essential

• Proactive and flexible, willing to adapt to a range of projects
• Creative thinker with a problem-solving mindset
• Commitment to accuracy, attention to detail and confidentiality
• Collaborative, with good interpersonal skills and the ability to work with teams across the organisation

Desirable

• Enthusiasm for healthcare communications

Other Essential

• Based in or able to commute to the Truro office

Person Specification Experience Essential

• 1-2 years experience in a digital marketing or communications role
• Experience of using digital tools for content creation, analytics and scheduling such as (but not limited to) Buffer, Canva, Mailchimp, Google Looker studio, CapCut, GA4 etc
• Familiarity with social media platforms and analytics tools

Desirable

• Experience in the healthcare, public, or not-for-profit sector is an advantage, but is not essential

Skills and Abilities Essential

• Confidence in social media marketing
• Ability to communicate clearly and concisely to a range of audiences
• Strong copywriting and editing skills
• Good visual design skills (e.g. Canva or Adobe Express)
• Ability to collect, monitor and report on communication activity and engagement
• Comfortable working independently under guidance and within deadlines
• Strong organisational and time management skills

Desirable

• Confidence using Microsoft 365

Personal Qualities Essential

• Proactive and flexible, willing to adapt to a range of projects
• Creative thinker with a problem-solving mindset
• Commitment to accuracy, attention to detail and confidentiality
• Collaborative, with good interpersonal skills and the ability to work with teams across the organisation

Desirable

• Enthusiasm for healthcare communications

Other Essential

• Based in or able to commute to the Truro office

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Employer details Employer name

Kernow Health CIC

Address

Cudmore House

Treliske Industrial Estate

Truro

Cornwall

TR1 3LP

Employer's website

https://www.kernowhealthcic.org.uk (Opens in a new tab)

Employer details Employer name

Kernow Health CIC

Address

Cudmore House

Treliske Industrial Estate

Truro

Cornwall

TR1 3LP

Employer's website

https://www.kernowhealthcic.org.uk (Opens in a new tab)